REFERENCES, CONVERSIONS & STANDARDS
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If you want to motivate people, you don't rely on logic and reasoning. No, what people need is a symbol. A slogan, a flag, the face of a hero to stick on a T-shirt. So what do you do if the real world doesn't provide you with something people can rally around?
Definition: A Transcendentalist was a follower of an American philosophical movement known as Transcendentalism which emphasized the importance of the individual and was a break from more formalized religions. Transcendentalism flourished from roughly the mid-1830s to the 1860s, and was often viewed as a move toward the spiritual, and thus a break from the increasing materialism of American society at the time.