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BDC 2013. Social Technology for Product Development: Ready for business? - Tech4PD - ENGINEERING. Explanation-and-some-reflections. I messed up. I owe everyone an explanation. It is clear from the feedback over the past two months that many members felt we lacked respect and humility in the way we announced the separation of DVD and streaming, and the price changes. That was certainly not our intent, and I offer my sincere apology. I’ll try to explain how this happened. For the past five years, my greatest fear at Netflix has been that we wouldn't make the leap from success in DVDs to success in streaming. When Netflix is evolving rapidly, however, I need to be extra-communicative. In hindsight, I slid into arrogance based upon past success. But now I see that given the huge changes we have been recently making, I should have personally given a full justification to our members of why we are separating DVD and streaming, and charging for both.

So here is what we are doing and why: Many members love our DVD service, as I do, because nearly every movie ever made is published on DVD, plus lots of TV series. Spike Awards Nominations Open Through September 3 - Kalypso. Spike Awards :: Recognizing the best use of social media and social computing to improve product innovation, development, and product management. Is too much money going to social media? - DMNews. January 04, 2010 The gloves are off Social media is the "next big thing" and the medium of the moment. Experts debate whether the hype means marketers are unduly ignoring traditional media in the process. CONTENDER: Danielle Leitch EVP of client strategy, MoreVisibility; more than six years of industry experience No.

The beauty of social media is its low cost. When using social media outlets such as Facebook, YouTube or Twitter, the only costs involved are hiring a design firm to customize or brand the design of your page, the labor costs (internal or external) of managing those channels and possibly a fee for a social media monitoring tool. In addition, with social media advertising campaigns, your message can be targeted to specific audiences. Social media is siphoning off some dollars from traditional advertising.

CONTENDER: Keith Kochberg CEO, iMarketing Ltd., more than 15 years of marketing experience Yes. Social media is similar to SEO. Social Media ROI: Socialnomics. Social Media Revolution. Pope’s Message to Priests: We Must Blog. Widget de Recherche. Job search help for engineers and scientists.