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LJK Communications. K&G McAtamney Named National Butcher Shop of the Year 2013. Highly acclaimed butchers, K&G McAtamney, Ballymena, has scooped the top prize at the Butcher Shop of the Year Awards 2013, held recently at the stylish Plaisterers’ Hall in London. The esteemed awards recognise and reward top butchers for their excellence in all elements of butchery craft. At the glittering gala event the thriving family-run business was presented with the Northern Ireland award for the second year running, before being crowned national Butcher Shop of the Year Award, beating off stiff competition from over 18 shortlisted entrants from across the UK.

K&G McAtamney Butchery & Deli has been trading since 2000 with a strong family heritage in the industry dating back to 1953. Gordon McAtamney commented: “We are absolutely thrilled to win such a prestigious national award. It’s great that all the hard work the dedicated and talented team at K&G McAtamney’s do has been recognised at such a high level. Top 10 Tips for an Effective Advertising Campaign | Marketing & Advertising > Marketing & Advertising Overview from AllBusiness. Email marketing Best Practice - The CRITICAL factors | Marketing Insights UK E-marketing Services. Royal Mail – reach your customers with Direct Mail. Consumer trends to watch during the recession. The seriousness of the economic downturn is now an undeniable reality, with the optimistic prediction that digital would be unaffected exposed as a false hope. With Britain facing the 'worst recession in living memory,' this will inevitably impact on consumer trends and behaviour.

As economic woes worsen, understanding how this affects customers becomes even more critical. Businesses that have a deeper understanding of the relationship between the economy and emerging patterns of consumer behaviour are far more likely to emerge from the crisis unscathed. Despite the bleak outlook, the downturn doesn’t mean bad news for all companies. For example, Whitbread, the owner of the Costa coffee chain and budget hotels brand, Premier Inn, have clearly benefited from the current economic climate. Whilst consumers may be less indulgent when it comes to actually purchasing products this Christmas, they are still engaging in window-shopping. Direct Marketing and the Data Protection Act - Organisations. Information rights Good information handling provides a range of benefits as well as helping you to comply with the Data Protection and Freedom of Information Acts. We have produced guidance for senior managers about taking a positive approach to information rights.

Data protection – looking after the information you hold If you hold and process information about your clients, employees or suppliers, you are legally obliged to protect that information. Under the Data Protection Act, you must: only collect information that you need for a specific purpose; keep it secure; ensure it is relevant and up to date; only hold as much as you need, and only for as long as you need it; and allow the subject of the information to see it on request. Find out about your data protection obligations. Marketing campaigns If you're planning a marketing campaign, you'll have to comply with a number of regulations. Electronic mail marketing However, there is an exception to this rule. Postal marketing.