Le "Normcore", cette tendance du non-style. Le "Normcore" est la nouvelle tendance sur les réseaux sociaux et dans la sphère fashion.
Le terme s’est développé aussi rapidement ces dernières semaines que le terme "hipster" il y a quelques années. "Normcore" est un mix des mots "normal" et "hardcore". Lire: "Mipsterz": Une vidéo d'islamo-fashionistas fait débat aux Etats-Unis Il s’agit d’un nouveau phénomène de mode basé sur le non-style. L’objectif de cette nouvelle génération post-hipster est d’être à la mode en étant habillé le plus normalement possible et de ressembler à des adolescents du début des années 90.
Les accessoires phares de ce nouveau "non-style" sont les grosses chaussettes de sports, les pulls polaires multicolores, les jeans droits et délavés ou encore les sandales (avec des chaussettes bien sûr). Avec son col roulé noir et son jean bleu droit et délavé, Steve Jobs peut être considéré comme une des icônes de cette nouvelle mode. Steve Jobs. Retraite de style. Is Normcore Really a Thing? When you think of the 1994 one-season wonder that was My So-Called Life, you probably conjure up images of Angela Chase’s dye job, Rayanne Graff’s shredded denim, and all that was Jordan Catalano, in his flannel-shirted, sherpa-lined, greasy-haired glory.
These characters embodied the grunge look, almost as much as Kurt and Courtney did, with their Doc Martens and baby-doll dresses, and everything they stood for (or at least stood in) has popped up in fashion over the last few years—think Birkenstocks at Céline, overalls on Miroslava Duma. But another so-called (sorry) fashion movement can also be traced back to the show’s characters. Normcore, christened by New York magazine and consecrated in an inevitable HuffPost Live segment, is the idea of embracing sameness as a way of being cool. But to us, it recalls nothing more than Angela’s parents, Patty and Graham Chase, with their mock-neck sweaters and mom jeans (yeah, both of them). Corey Olsen a inventé le normcore photographique.
En apparence, Corey Olsen photographie des scènes américaines tout à fait banales.
Certains de ses portraits ressemblent même aux photographies qu'on peut trouver directement dans des cadres photo achetés en magasin. Quand j'en ai parlé au photographe Bruce Gilden, il m'a répondu que « tout le monde jetait ce genre de photo ». Je pense que ça résume assez bien le concept photographique de Corey – ses photos jouent avec les différents paysages jetables qui nous entourent. Corey a grandi dans le Maine et étudie actuellement à l'École d'arts visuels de New York. C'est là qu'il a entendu parler pour la première fois de City Island, un lopin de terre de 2,5 km de long au large du Bronx qui ressemble un peu à un village de pêcheur de la Nouvelle-Angleterre.
VICE : Donc, City Island se trouve dans le Bronx. Certaines de tes photos ressemblent à ce qu'on peut trouver dans les cadres qu'on achète en magasin. Normcore: Fashion for Those Who Realize They’re One in 7 Billion. Sometime last summer I realized that, from behind, I could no longer tell if my fellow Soho pedestrians were art kids or middle-aged, middle-American tourists.
Clad in stonewash jeans, fleece, and comfortable sneakers, both types looked like they might’ve just stepped off an R-train after shopping in Times Square. When I texted my friend Brad (an artist whose summer uniform consisted of Adidas barefoot trainers, mesh shorts and plain cotton tees) for his take on the latest urban camouflage, I got an immediate reply: “lol normcore.” Normcore—it was funny, but it also effectively captured the self-aware, stylized blandness I’d been noticing. Brad’s source for the term was the trend forecasting collective (and fellow artists) K-Hole. They had been using it in a slightly different sense, not to describe a particular look but a general attitude: embracing sameness deliberately as a new way of being cool, rather than striving for “difference” or “authenticity.” From Hot & Cool magazine. Why Normcore? One writer confronts the anti-fashion trend (and its sister #ActingBasic) Fashion Why Normcore?
One writer confronts the anti-fashion trend (and its sister #ActingBasic) By now you’ve probably heard about #Normcore. If not, you’ve likely been living in some kind of very basic cave. The Internet-at-large became aware of Normcore as a thing a week or so ago, when New York Magazine ran an article on the anti-trend trend. But all was not lost. Confused? According to the agency, Normcore is actually about being able to change your clothes to participate more fully in whatever situation you find yourself, and can therefore not be broken down into a series of outfits or suggested style icons.
That I could handle. K-HOLE.