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Inform - More Meaning. Better Results.

Inform - More Meaning. Better Results. Interest Graph Inform defines a rich set of available topics across thousands of broad topics such as US Politics, highly niche topics such as the winter sport of Curling, and hundreds of thousands of individual people, places, organizations, companies, and events. We match those interests to content, and can personalize content selection based on the specific interests of consumers. Linking consumers to their interests and linking interests to content together forms the Interest Graph. Categorization
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