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Exploring Top Books of Shelfari. Creativity Central - Creativity Central - The Empathy Map. One of my favorite insights from Richard Saul Wurman (writer, thinker, information architect and creator of the TED conferences) is most professional communicators suffer from "the disease of familiarity.

Creativity Central - Creativity Central - The Empathy Map

" It means that as our own knowledge about a subject grows, we forget what people need to know. We make assumptions of what they know and what they need to know. One way to get back in touch with understanding consumers is with an empathy map. XPLANE, the visual thinking company, developed the empathy map as a way to enhance and improve a company's understanding of current and prospective customers. Alexander Osterwal popularized it in his remarkable book, Business Model Generation. It can also be a powerful tool for writers and designers. It changes your perspective from a marketing mindset (company pushing) to a customer mindset (pulling). You may need to change the view of your browser to increase size of graphic. Welcome to Our Website. Selling Books. Best Domain Name Registrar: Namecheap - Lifehacker. The Blog of Author Tim Ferriss — Ideal Lifestyle Costing. Somewhere between college graduation and your second job, a chorus enters your internal dialogue: be realistic and stop pretending.

The Blog of Author Tim Ferriss — Ideal Lifestyle Costing

Life isn’t like the movies. If you’re five years old and say you want to be an astronaut, your parents tell you that you can be anything you want to be. It’s harmless, like telling a child that Santa Claus exists. If you pass 25 and announce you want to float in space or sail around the world, the response is different: be realistic, become a lawyer or an accountant or a doctor, have babies, and raise them to repeat the cycle. Put all of your disposable income in a 401(k) and do your best to enjoy your "too-weak" vacation. Lifestyle Design offers more interesting options and reverses this repression. Here are just two personal examples of what’s possible once we reset the rules: $150 USD: Chartered a plane in Mendoza wine country in Argentina and flew over the most beautiful vineyards and snow-capped Andes with a private pilot and personal guide.

The Not-To-Do List: 9 Habits to Stop Now. This is how the world felt before Crackberries.

The Not-To-Do List: 9 Habits to Stop Now

(LeoLuigi)“Not-to-do” lists are often more effective than to-do lists for upgrading performance. The reason is simple: what you don’t do determines what you can do. Here are nine stressful and common habits that entrepreneurs and office workers should strive to eliminate. Dreamline.pdf (application/pdf Object) The Blog of Author Tim Ferriss — Ideal Lifestyle Costing. Niche Marketing Ideas. How to win hours back every day – a presentation and resource guide. May 29, 2008 by Jared Goralnick Today I’m presenting at the TECH cocktail Conference in Chicago, and the following is a guide to the timesaving material that will be discussed.

How to win hours back every day – a presentation and resource guide

Whether you’re viewing this from the conference or just stopping by from elsewhere, I hope this will serve as a resource for: Time-saving software toolsTweaks to win back time from popular applicationsTechniques for manufacturing time every day The Slides Note: The embedded video in the beginning is found here on Gary Vaynerchuk’s blog Notes: Tools for Cutting Time from Your Day Jott provides a phone number you can call into and and leave a message, which will then be transcribed and emailed to you. Presenting to the overfull room. Notes: Tweaks to Apps that Steal Your Time Examin the contact preferences on your social networks . Notes: Techniques for Creating Time If you have any questions about the ideas discussed above, I’ll be happy to answer them in the comments below!