Facebook Demographics Revisited – 2011 Statistics. Approximately a year ago, I published "Dispelling the Youth Myth – Five Useful Facebook Demographic Statistics" on this blog.
It’s been one of the most visited posts ever since, so clearly there is a lot of interest in understanding the demographics of the Facebook user population. A year later, Facebook is bigger than ever, now the most visited site on the internet. Pinterest: Everything You Wanted to Know About 2012's Hottest Startup. Pinterest has emerged as the runaway social media hit of early 2012.
You probably knew that already. But did you know the company just has 12 people? Or that 97% of Pinterest's Facebook fans are women? Lemon.ly, a visual marketing firm, took a deep dive into the data to catalog Pinterest's stunning rise and produced the infographic below. ComScore: Social Universe Still Quickly Expanding [STUDY] Zachary Rodgers | February 9, 2012 | 0 Comments inShare172 Growth of newcomers Pinterest and Google+ show social category is still in flux.
![ComScore: Social Universe Still Quickly Expanding [STUDY]](http://cdn.pearltrees.com/s/pic/th/comscore-universe-expanding-23049346)
Social platforms are still in their Precambrian era, with new services emerging and consolidating large audiences almost faster than they can be tracked. Meanwhile the social category as a whole is on the cusp of becoming the dominant form of online content, accounting for 16.6 percent of Internet minutes spent as 2011 drew to a close.