iPad User Experience Guidelines
Advertisement User experience design for the Web (and its siblings, interaction design, UI design, et al) has traditionally been a deliverables-based practice. Wireframes, site maps, flow diagrams, content inventories, taxonomies, mockups and the ever-sacred specifications document (aka “The Spec”) helped define the practice in its infancy. These deliverables crystallized the value that the UX discipline brought to an organization. Over time, though, this deliverables-heavy process has put UX designers in the deliverables business — measured and compensated for the depth and breadth of their deliverables instead of the quality and success of the experiences they design.
Planning Your UX Strategy A strategy is a set of coordinated, orchestrated, planned actions, or tactics, which will take you along a journey to reach a desired future state, over an established period of time. Design objectives are conditions or outcomes that a project must meet, often of tactical nature. User experience (UX) strategy shouldn’t therefore be confused with design objectives. This article is about how to plan and coordinate actions to organisationally achieve good UX. The idea for this article was sparked by a cacophony of opinions on what constitutes UX strategy voiced recently in the twittersphere.
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