Three Mistakes Business Make With Twitter. Twitter for business can be an absolute minefield – wasting your time, getting no ROI, damaging your reputation, committing embarrassing faux pas and having staff bludge.
Plus it seems there are three other common mistakes that can prevent you from achieving success on Twitter. Please double check that you’re not a disaster waiting to happen! 1. Blasting your buyers Every single one of us are ‘buyers’ in some capacity, but when we put on our marketing hat we often totally forget about how we like to buy things ourselves. Instead, use Twitter to connect with customers and discover the problems they face. Tools like Tweepz let you type in keywords and will deliver you a list of all the people on Twitter whose bios match up. Then follow some of these people, listen in, and ask a few questions. 2.
Not one journalist I’ve ever met wants more unsolicited and irrelevant press release tweets. Instead, get to know the reporters that cover your industry. Twitter Is the New Haiku - Emma Green. Danilo Ramos/Flickr Some social-media naysayers make the accusation that conversations held in 140 characters lack depth and thoughtfulness.
Twitter CEO Dick Costolo, however, sees this kind of communication as a new art form. During an interview at the Aspen Ideas Festival on Saturday, he argued that short bursts of information like tweets open up new avenues for creativity. Of course, the CEO of Twitter would think this, but he raises an interesting point: Just like a sonnet tells a story differently than a limerick, do social media platforms like Facebook, Twitter, and Vine deserve their own category of communication? Costolo explained it like this: Sometimes I get asked, 'Don't you feel that the 140 characters has meant that people don't think about things deeply anymore? ' He also talked about Vine, the platform that allows users to create and share strings of six-second videos, as a new medium for video art.
15 Tips to Get and KEEP More Twitter Followers. When it comes to Twitter, I don’t think I have met anyone who does not want to get more quality followers. There are some who claim that quality matters over quantity, but honestly – that’s just not true. (And the people who make that claim tend to have a smaller number of followers…just sayin’!) It’s not that quality doesn’t matter. Far from it! It’s that quality and quantity aren’t mutually exclusive. Now – the folks who argue against quantity at all costs do have some valid points. If you are just adding people without a reason, that isn’t going to help. But honestly – adding lots of Twitter followers who aren’t interested in your product or service is just wasting your time and theirs. 1. Except – there’s still a LOT of people on Twitter with incomplete bios! Not only does it make it harder for people looking for your product or service to find you, but it just plain looks bad because it looks like you do not care!
2. 3. 4. 5. Twitter Traffic, How to Double Your Traffic to Your Content With Twitter. Do you use Twitter for business?
Are you wondering how to use Twitter to increase traffic to your blog? To learn how to use Twitter to grow your business, I interview Kim Garst for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Kim Garst, CEO of Boom Social, a company and blog that specializes in social media marketing. Kim shares how she uses Twitter to promote her content and offers. You’ll learn about what type of content works best and how frequently you should share it.
Share your feedback, read the show notes and get the links mentioned in this episode below! Listen Now Podcast: Play in new window | Download | Embed You can also subscribe via iTunes, RSS, Stitcher or Blackberry. Sara Marberry.