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After all, the whole point of using social media for your business is to raise brand awareness and boost sales! However, if you approach this in the wrong way and resort to using spammy practices, you could find yourself generating exactly the opposite result and losing followers instead. In fact, you may even be penalized by Facebook’s algorithms. Professional Web Design Company & Development Firm. Today when you want to open a brick and mortar business in Raleigh, you must be ready to bring the company to the World Wide Web.
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These Three Helpful Marketing Metrics Will Help You Get More Business. Metrics may not be the most exciting thing to discuss, but they’re vitally important nonetheless.
Companies who ignore metrics are more likely to struggle than companies who stay ahead of the competition with the following three major metrics. Return on Investment (ROI) We all know the sage advice about having to spend money to make money. That’s why ROI is such a major player in the business world. You need to know that the money you spend, or invest, will be returned to you—and then some. For example, say a company invests $10,000 into Google AdWords and generates $20,000 in net profit from the endeavor. Customer Lifetime Value (CLV) This metric is not as well known as ROI, but it’s still very important.
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The Rules Change Like the Weather. What is Reputation Management and How Can It Help My Business? An old wives tale claims that your nose will itch whenever someone is talking about you.
If only that simple system could work effectively in the world of technology, where it only takes a few strokes of the keyboard for a disgruntled customer to smear your name to his 600 Facebook and Twitter followers. Reputation management is the 21st century nose itch that began as a general public resources term but, like most things, evolved as online venues dominated more and more business interactions. What is Reputation Management? Your online reputation is the image you create for your business on the web, so reputation management focuses on maintaining, improving, and restoring your brand’s positive image. The online world is no longer built for a passive experience, but rather to accommodate user comments and contributions.
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