NYC
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Cramer-Krasselt
Who's the agency helping Porsche shift gears to tout its magic, every day? Or inviting you to the Corona beach? Or enlisting experts who "Know More" for Benjamin Moore? We did that. Whether our job is to help beer drinkers find their beach or uphold Dr. Porsche's vision for every car with the Porsche badge, we know that the brand with the most friends wins.
“Horizon’s entrepreneurial spirit and unencumbered independent company structure create the supportive environment that enables ongoing and in-depth research into traditional, new and emerging media to thrive. Horizon also provides the ideal environment for conducting media neutral industry research: We’re like Switzerland!” “Our research reveals hidden gems within industry trends and uncovers insights on how consumers are using all communication channels—in real time. This timely information is channeled directly into helping clients create more informed brand strategy.
Horizon Media: Research
In 2010, Mentos and BBH made a commercial featuring a spider that beats up a young guy who is attempting to crush him. People love the spider, so Mentos looked to us to take the Spider story into new territory. With a young audience who's hooked to their mobile phones, we decided the best place for our Spider evolution was in an app.
The Martin Agency