
BT
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A staggering four out of five consumers would rather buy from socially and environmentally responsible companies, says a 2003 Social Market Foundation study. It would appear that Corporate Social Responsibility (CSR) is no longer just desirable, it’s essential to business growth. The Confederation of British Industry defines CSR as an acknowledgment by companies that they’re ‘responsible not only for their financial performance, but for the impact of their activities on society and/or the environment’. This includes responsible sourcing of products and services, as well as respecting all stakeholders’ needs, not just shareholder profits. Alison Garner, communications manager for CSR at BT, says the company’s main challenges are sustainable economic growth, wider inclusion of all sections of society and tackling climate change.


Bonne idée un arbre un peu engagé. Dommage qu'il ne soit pas un plus fourni. by Elrring Peace Mar 1