background preloader

Blogging

Facebook Twitter

WordPress is a great platform for bloggers and the Core provides a framework for post editing, static pages, media management, comments and other goodies. However, professional bloggers need a good number of extensions to make their blog outstanding! We have prepared a complete collection for Bloggers in 2015 – the best WordPress plugins for bloggers. Install them on your blog and increase your Google rankings, improve the load time for your blog, protect it from hackers and more. To really get what you want from your website, here is a list of 14 top WordPress plugins designed to boost conversions. Our team at DevriX would like to wish you a prosperous 2015 with your blogging endeavors! Share that list with your friends or add it to your site by adding the following code snippet: Also, check out WP Beginner’s 20 must-have WordPress plugins for this year. Social Commerce: Which Social Media Platforms Drive the Most Sales?

Business owners often wonder about the "ROI of social media". Is my Facebook page actually driving sales? Is all this tweeting really doing anything for my bottom line? Should I be on Pinterest and Instagram? Well it turns out, when it comes to ecommerce, being social matters. To better understand how social media is impacting the ecommerce industry, we analyzed data from 37 million social media visits that led to 529,000 orders. Here's some interesting data points we uncovered: Facebook dominates as a source of social traffic and sales.

In addition to these stats, we've also analyzed specific industries to determine which platforms are performing well for them. The 9 Must-Have Apps for Bloggers: Updated with more apps! WordPress increases its domination of the top 100 blogs | Pingdom Royal. WordPress is strengthening its position as the dominating blogging platform or Content Management System (CMS) used by the world’s top 100 blogs.

This year, WordPress is used by 52% of the top blogs, up from the 48% we identified in our study in 2012. With over 65 million WordPress sites in the world, it’s clear that Automattic’s platform is popular. But let’s have a look at the entire top 100. WordPress keeps on gaining in popularity We grabbed the list of the top 100 blogs in the world from Technorati and tried to identify which blogging platform or CMS the site is using.

Out of the 100 blogs, we could identify and verify the platform in use by 94 of the sites. Here is the result of our 2013 study of the blogging platforms used by the top 100 blogs: You can also download a larger version of this chart. Comparing 2013 and 2012 Here are a few comments about what’s happened since our last study in 2012: And here are the aggregated results, including a comparison to 2012: Blogging’s future. 9 Informative Infographics To Guide Your Visual Content Marketing. Since visual content arrived on the scene back in 2012, it has showed no signs of stopping. Best practices on social media sites like Facebook and Twitter always reference images and videos as key elements for driving engagement. Graphics and visuals on blog posts are one of the best ways to get the most value and deliver the best experience for your content.

Visuals are a big deal. If you need any more convincing, or if you’d simply like to hear the argument in a beautiful visual form, I rounded up nine of the best-looking and most informative infographics focusing on visual content marketing. 1. Infographic by Ethos3 We’ve sung the praises of visual content on the Buffer blog before, and we’re trying to practice what we preach: Each of our posts contains at least one original, creative image that can be easily shared along with the article.

Share a preview of this infographic: The full infographic: 2. Infographic by Column Five Share a preview of this infographic The full infographic: 3. 4. At the beginning of every year, we like to read through some of the major reports on inbound marketing, content marketing, social media, and online behavior. At the risk of sounding like a broken record, it’s honestly amazing how fast things can change in twelve short months -- and 2015 was certainly no exception. Download our full collection of do-it-yourself templates for designing stunning visual content here.

This past year, we've seen the importance of visual content emphasized by the changes that occurred across almost every major social network, including Facebook, Twitter, Instagram, and Pinterest. At the same time, both video and infographics have become powerful tools for brands looking to communicate more easily with their readers. To help you keep pace with these trends, let's take a look at some statistics that demonstrate the impact visual content has on reach, engagement, and sales.

General Visual Content Stats Image Credit: CMO Council Image Credit: QuickSprout Video Stats. 37 Visual Content Marketing Statistics You Should Know in 2016. Video Statistics. 5 Stages in the Digital Marketing Funnel. I ran into this colorful infographic depicting the digital marketing funnel the other day and thought I’d share it with you. That said, I shared this more because it’s colorful than the uniqueness of the content.

In fact, the content is very similar to the existing marketing funnel. The article containing this inforgraphic, however, is really GREAT stuff and a must read for folks doing social media marketing as it describes using Google Analytics to monitor movement down the funnel to maximize your ROI. Personally, I feel my own infographic on the social media hierarchy of effects reflecting the social nature of social media marketing is a much better conceptualization of the digital marketing funnel — without the over-emphasis on the sales aspect of the funnel. 5 Stages of the Digital Marketing Funnel Exposure All versions of the marketing funnel start with awareness, since you can’t do anything until consumers become aware of your brand.

Discovery Consideration Conversion Make the sale. New Reporting Capability Aims at Delivering More Accurate Measurement of B2B Display Advertising. September 17, 2013: Bizo’s new reporting capabilities, “Full-Funnel Analytics,” allows B2B marketers to more accurately measure the impact of their display advertising according to specific marketing objectives, rather than relying on “last-click” attribution.

This according to press release launched today. The addition of “Full Funnel Analytics” allows B2B marketers to measure the number of new website visitors resulting from Bizo display advertising, and compare to visitors from other channels. Other notable capabilities include comparing the lift in website engagement and conversions of visitors exposed to Bizo display advertising versus those not exposed to ads, identifying the business demographics of those visiting—and converting—on their websites, and track trends over time, as well as measuring the number of display advertising impressions delivered against specific business target audiences.

Facebook, Twitter Remain Top Social Networks Used by US Companies. December 2, 2015 |Social Media In 2015, marketers put more money, time and effort into social media marketing than ever before. By the end of next year, 88.9% of US marketers with 100 or more employees will use social networks for marketing purposes—and the areas in which they place their attention are expanding. According to a new eMarketer report, “US Social Trends for 2016: eMarketer Predictions for Video, Viewability, Buy Buttons, Messaging and More” Facebook and Twitter will remain the top social networks used by US companies in 2016, but Instagram will see rapid growth. Next year, 48.8% of marketers are expected to use the platform, up from 18.4% in 2014. Now that Instagram is open to all advertisers, it is attracting significant attention. As marketers have increased their use of social media, their spending is also rising, and this shows no signs of slowing.

Consumers in China Most Likely to Up Spending on Food and Beverage. Are Sponsored Social Posts the Most Effective Marketing Channel? Social media users say sponsored social messages are equally—if not more—effective as other types of marketing tactics, according to the results of a July 2015 survey. Even newer platforms such as Periscope and Snapchat ranked higher than more mature tactics like search or print ads. Data from Izea, an online marketplace that connects brands with content creators, Lightspeed GMI and the Halverson Group found that nine out of the top 10 most effective marketing tactics comprised sponsored social messages.

The survey polled US social media users ages 18 to 70 who spent 15 or more hours online and visited at least one social media site or app per month. They were asked to indicate their top 3 most effective marketing tactics and rate them on a 10-point scale. Sponsored social messaging on still-maturing platforms like Periscope, Snapchat and Instagram scored higher than on “traditional” social platforms, such as Facebook and Twitter. Convert a Website From Any Other Platform to WordPress in 10 Simple Steps. You started your website on a platform that was popular at the time. Perhaps it was the first one that you came across. But now that you’ve used it for a while you’ve decided it no longer does what you need it to. You want to move your website to WordPress. Smart move. WordPress is an amazing platform. So, good choice there. You know you want to move your site to WordPress. This article doesn’t focus on a specific platform.

NOTE: I’m assuming you have a basic working knowledge of WordPress. The Typical Migration Process The typical conversion process from a different platform to WordPress looks like this: Evaluate your current website. Evaluate Your Current Website Knowing what you have will help you figure out what you need. Start with a Plan Converting a website is a big project and you want to do it right the first time. You need to know the specifics of what kind of site it is and what it should do. To do this go through your old site and take an inventory of its features.

You’ll need: Why LinkedIn Is Now Such a Powerful Content Marketing Tool. In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. These days, the blog attracts monthly audiences in the hundreds of thousands, but for the first few years the traffic was miniscule, barely producing a blip in the chart. By posting it, Evans sought to show how building a sustained audience on a standalone blog, while possible, takes time and requires that you update it constantly.

“Now, suppose you don’t have 2-3 posts a week in you, but 1-2 every six months,” he wrote. “That is, suppose you’re actually busy doing something else.” In this scenario, he argued, articles you published would receive virtually no audience, no matter how brilliant they are. “The problem isn’t freedom or openness but distribution,” he concluded. And then there’s LinkedIn. LinkedIn members are primed for reading business-related content LinkedIn editors can expose your work to a wider audience. 25 Video Marketing Statistics for 2015 [Infographic] It's no secret video is becoming a bigger and bigger part of companies' inbound marketing strategies. This year alone, we've seen Twitter launch video autoplay in our feeds, Facebook give advertisers the option to buy video ads, and the rise of live streaming video via Periscope and Meerkat. Nowadays, the play button is becoming "the most compelling call-to-action on the web," to borrow the words from business leader Andrew Angus.

In fact, research has found that using the word "video" in an email subject line boosts open rates by a whopping 19%. For more fascinating statistics on the state of video marketing and how it affects brand awareness, lead generation, and online engagement, take a look at the infographic below from HighQ. Top Media Outlets -

The Power of Visuals: How four companies effectively used visual content and three tools to get you started. An image is a powerful tool in the digital world. It can draw attention, communicate value, increase shareability and so much more. In fact, HubSpot pulled together the “17 Stats You Should Know About Visual Content Marketing in 2015” to display this. From what your peers are doing to how effective visual content is for social sharing, the stats of recent studies are certainly interesting. Two stats stuck out to me while researching this topic. First, tweets with images were clicked 18% more and retweeted 150% more than those without, according to Buffer.

Second, when looking at the most shared posts from Facebook pages, a photo post made up 87% of interactions. Even better than stats, I came across four success stories that show how visual content can greatly impact your content and social media marketing efforts, from blog views to Facebook shares. Case study examples Content Marketing: Interactive infographic blog post generates 3.9 million views for small insurance company The result? 10 free tools for creating infographics | Infographic.

Done right, infographics can be a great way to make sense of complex data. The best infographics transform complex information and data into graphics that are both easy to grasp and visually appealing. The only problem is, infographics that look like they were simple to make are often anything but. Exclusive offer: Save 15% on Adobe Creative Cloud now Here, we've selected our top free tools and apps for making infographics. Some of the options here are even suitable for non-designers, as templates and other features make them easy to use. Give these free tools a try and let us know which ones you get on best with on Facebook or Twitter. And once you've selected the infographics tool you want, head over to our Cyber Monday deals page to grab yourself a bargain on some design kit. 01. Visme promises to help you 'speak visually'. 02. Canva is a powerful and easy-to-use online tool that's suitable for all manner of design tasks, from brochures to presentations and much more besides. 03. 04.

Demographics of Key Social Networking Platforms. Facebook 71% of adult internet users/58% of entire adult population Fully 71% of online American adults use Facebook, a proportion unchanged from August 2013. Usage among seniors continues to increase. Some 56% of internet users ages 65 and older now use Facebook, up from 45% who did so in late 2013 and 35% who did so in late 2012. Facebook users were asked additional questions about their friend networks.

Facebook users also have a wide variety of friends on the network: 93% of Facebook users say they are Facebook friends with family members other than parents or children91% say they are Facebook friends with current friends87% say they are connected to friends from the past, such as high school or college classmates58% say they are connected to work colleagues45% say they are Facebook friends with their parents43% say they are friends with their children on Facebook39% say they are connected to people they have never met in person36% say they are Facebook friends with their neighbors. WordPress.com : créez un site ou un blog gratuitement. WordPress › Blog Tool, Publishing Platform, and CMS. Infographic Comparison: WordPress.org vs. WordPress.com. Best Video and Multimedia WordPress Themes. Kits of the future. Harness the Power of Videos.

5 New & Improved Twitter Features Marketers Should Use. Social-media-networks.png 1,650×1,275 pixels. Ericttung.sharedby. 10 Social Media Facts and Statistics in USA you Should Know in 2014. The Blogging Food Groups: A Well-Balanced Diet of Content [INFOGRAPHIC] 10 Tips to Get More Followers on Pinterest. The Ultimate Guide to CMS. Marketers Find Success on Social Through Customer Engagement. How to become a highly effective blogger using WordPress. 7 copy editing tips to improve any content piece. Are there any options for an online store. And WordPress.org. Moving a Blog. How to Build Your First Content Marketing Strategy. 30 Inspiring Ideas To Develop Content For Your Blog.

How Digital Time Spent Breaks Down by Device, Gender, Content Area. 6a00e54fd9f0598833019aff72ba20970b-pi (JPEG Image, 700x2450 pixels) - Scaled (26%) 6a00e54fd9f0598833019aff72ba20970b-pi 700×2,450 pixels. Tactics that are seeing a budget increase (and decrease) Agencies Use Content, Case Studies to Generate Leads. Legal Blogging: How to Craft the Right Strategy.

Blog promotion

84% of marketers consider blogs at least somewhat effective for inbound marketing. Importance of Content Marketing Grows for Ad Execs. Importance of Content Marketing Grows for Ad Execs. 5 questions brands should ask before using any social media tool. The 10 commandments of blogging. High-speed rail inches forward. 12 Inspiring Examples of Beautiful Blog Homepage Designs. Pixar's 22 rules of storytelling. 10 Compelling Reasons Why Your Business Should Blog. 5 Free Ways To Get Your New Blog Noticed.