Ecriture web
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The Digital Journalist
The Platypus Workshops scheduled for 2012 will be March 17-25 in Florence, Italy, May 19-27* at Texas State University - San Marcos, and October 14-20 at the Maine Media Workshop. Read More A few observations from our web experience with video at The Pantagraph, a 48,000 circulation paper and an 8 million unique views per month web site. Read More
“A Small Industry Sitting Atop a Huge Hobby” – Novelr - Making People Read
Here’s a heretical thought: suppose we never find a way for making money from online fiction? I was walking back from campus the other day with Yipeng (who’s the technical lead for Pandamian, by the way, and is generally sharp about such things) and he asked me: “Is there any way to make money from … this web fiction thing?” I paused for a bit, thinking about where to begin. “Well, yes and no.” I said, “There are some ideas floating around. One of them is to release the book for free, in web form, and sell the ebook and dead-tree versions.” – a pause as I think – “And perhaps another one is to sell merchandise around the book.
Content Mastery Guide
Imagine being able to show prospective clients exactly what you do, and what makes you an expert, in a non-threatening way that doesn't put any pressure on you OR the client. From there, you can begin the process of building trust by providing valuable information and nurturing those relationships. That way, when they're ready to have their problem solved, you'll be the one they turn to. What if you don't know how to write blog posts? Blog writing is a skill like any other.
Posted by the Diederich College of Communication It’s no longer enough to just be a great writer; today’s well-prepared journalist must be well-versed (if not fluent) in using social media and emerging multimedia technology to gather sources and get the story out to the public. Luckily, there are some helpful resources designed to help navigate the new frontier of journalism in the digital age.
Six Must-Know Online Resources for Journalists « Communicate: The Diederich College of Communication blog
Press releases have been used for decades distribute information and to generate free advertising. Well-written press releases have seven common elements. Organizations large and small share the following in common: they all need and desire good publicity. The most effective way to garner favorable publicity is to develop a positive image in the media. This can be accomplished by writing and distributing press releases to print, television, and web-based media outlets.
A Quick and Easy Guide to Writing Press Releases: How to Write a Press Release for News Outlets, Publicity, and More
J’ai traduit en français le petit mémo de Crawford Kilian [Eng] signalé hier soir. A télécharger sur mon site : " écrire pour le web " [format word - 56 Ko] ou à lire ci-dessous. Je ne suis pas traducteur professionnel, c’est pourquoi j’en appelle à tous les éminents spécialistes de l’écriture web anglophones pour une vérification bienveillante de ma traduction. J’ai essayé de coller le plus possible au texte initial, pour qu’il garde sa vivacité et son pragmatisme tout américain, mais j’ai par fois un peu modifié ou localisé les expressions. La notion de "subtext" exprimée dans le document m’a donné un peu de fil à retordre. Je l’ai traduit par "contexte" pour le sens qu’il prend ici, mais je suis preneur d’une autre tournure.
[Cup Of Tea] Blog » [ Ecrire pour le web : la traduction du mémo de Crawford ]
19 conseils rédaction texte commercial pour le web
Si vous faites une recherche sur Google, vous trouverez de nombreux articles sur la rédaction web. Un peu moins sur l’écriture publicitaire ou commerciale. Mais ce qu’on a tendance à oublier, c’est que le contenu d’un site web doit tout autant convaincre qu’être optimisé pour le web.Après quelques centaines de formations consacrées aux bonnes pratiques de l’écriture web, et de nombreuses compilations de sources (très largement pompées à des confrères formateurs), il m’a semblé indispensable de proposer ici un résumé des bonnes pratiques d’écriture pour le web. L’écriture web n’est pas encore une science exacte. A vous d’y ajouter votre propre expérience, et d’enrichir cette base construite avec l’aide et les conseils bienveillants de professionnels passionnés par leur métier.
Ecrire pour le Web en 2010
48 Examples of Excellent Layout in Web Design | Inspiration
Beautiful graphics and colors are great and play a big part in web design, but most would agree that the backbone of a solid user experience is the layout. After all, what good is all of the eye candy if one can not easily read and digest the content. There is nothing better than opening a perfectly organized and readable website – a page where the layout invites you to browse the site’s content. There are several ways to organize and put together a nice layout for your website, and here we’ll show some examples of sites that use grids, columns and blocks to showcase their content. Gisele Muller is someone that recently discovered a new career online.NetObjects Fusion website design software has earned critical praise and worldwide recognition as one of the fastest, easiest ways to build, manage and promote Web sites. For beginners, intuitive wizards and professionally designed templates allow you to build, manage, and update effective Web sites quickly and efficiently. For advanced users, NetObjects Fusion provides not only comprehensive site creation and management capabilities, but also the powerful capabilities required to create sophisticated online applications.
Write Away - Learn how to become a better writer
Dar Kush
Continuing study for the Sexual Transmutation project, there were a number of things that I wanted to do, including looking more deeply into Think And Grow Rich, ts most popular successors (arguably books like "Psycho-Cybernetics", "Unlimited Power", "the One Minute Manager" and "The Secret" and so forth) and what the critical path might be. Simplified sufficiently, you get down to that "pure energy" that masters of success are referencing when they make it sound "easy" to achieve at high levels. After all--everyone knows how to win a fight: don't get hit, and hit the other guy really, really hard. Simple, right? Well...yeah, after a life-time of study of all the component parts.Scary Movies by Kim Addonizio | The Writer's Almanac with Garrison Keillor
"Scary Movies" by Kim Addonizio, from What is This Thing Called Love . © W.W. Norton & Company, 2004. Reprinted with permission. ( buy now ) It's the birthday of filmmaker Ken Burns , born in Brooklyn, New York (1953), who has made documentaries about the Brooklyn Bridge, the Statue of Liberty, baseball, jazz, women suffragists, Thomas Jefferson, Mark Twain, and Frank Lloyd Wright, among other subjects. His nine-episode series on the Civil War, which came out in 1990, is considered his masterpiece. It won more than 40 major awards and more than 40 million people have seen it.OpenType ® est un nouveau format de police multiplate-forme, développé conjointement par Adobe et Microsoft. Adobe, qui a d’ores et déjà converti l’intégralité de sa typothèque dans ce format, propose plusieurs milliers de polices OpenType. Les deux principaux atouts du format OpenType résident dans sa compatibilité multiplate-forme (un seul et même fichier de polices exploitable sur les postes de travail Macintosh et Windows) et sa prise en charge de jeux de caractères et de fonctions de présentation très étendus, qui offrent de meilleures capacités linguistiques et un contrôle typographique évolué. Le format OpenType est une extension du format TrueType SFNT qui gère également les données des polices Adobe ® PostScript ® et des fonctions typographiques inédites. Les noms de fichier des polices OpenType contenant des données PostScript, comme celles de la typothèque Adobe, possèdent l'extension .otf, tandis que les polices OpenType de type TrueType portent l'extension .ttf.
Introduction à Open Type
Responsable Search Marketing & Acquisition Facebook - Groupe Ebuzzing Suivi et mise en place de la stratégie search marketing pour OverBlog : gestion des campagnes acquisition blogueurs au niveau européen. Optimisation des processus d'acquisition de fan Facebook pour les clients d'Ebuzzing suivi du retour sur investissement et gestion des prestataires liés à l'activité Facebook. En savoir plus sur l'expérience responsable search marketing & acquisition Facebook - Ebuzzing
dossier ecriture web
10 conseils d'ecriture web
Que l’on s’adresse à une classe ou au monde entier, l’écriture d’un article pour un blog ou un site doit prendre en compte les contraintes spécifiques au média qu’est Internet. Les conseils qui suivent vous aideront à améliorer le contenu de vos pages et billets. 1) Organisez votre contenumagazines web