9 Tools That Help Us Drive Higher Quality Traffic. When it comes to selling products & services online – the QUALITY of your traffic is much more important than the quantity.
In today’s blog post I will share with you my favorite tools for driving high quality traffic and a lot of it! When we’re talking about the “quality” of your traffic, we’re talking about: Buyers intent – are these buyers? Demographic match – is this traffic your actual target audience? Cost effectiveness – can this traffic reach my CPA (cost per action) goals? If we get 50 comments on this post, I will release 2 more of my favorite webites and tools to drive more traffic! 1. First and foremost, Google analytics is absolutely crucial in driving quality traffic. 2. After tracking, you need to make sure you’re doing your market research. 3. The thing that really sets apart top tier internet marketers and the rest of the crowd is simply this: split testing to increase conversion rates. 4. 5. 6. 7.
SEO Spyglass allows you to see your competitor’s backlink profiles. Which Content Marketing Tactics Get the Best ROI? In an environment in which consumers’ attention is increasingly fragmented, the idea of using content to capture interest and engagement is catching on among marketers.
Compelling content can help marketers tell a story, but it can also be cumbersome—and expensive—to create. So which content strategies are generating attractive return on investment (ROI) for marketers?
Twitter's Pitch Deck. CPM Advertising ROI Calculator - SEO Tools - Search Engine Optimization, Google Optimization. What we do. Mail. Events. Holiday Content Marketing. Content Marketing. Marketing Glossary. Data. Marketer Associations. Newsletters. Part 3: An Email Marketing Plan Template. Welcome to the third lesson in the email marketing series.
Today, we'll set up a template email marketing plan (one that is simple to follow and understand) before diving headfirst next lesson into a bunch of advanced email marketing strategies and tactics. Last time, I started off with saying that people shy away from email marketing because they don't know how to do it. Almost as bad is the lack of an effective plan. In fact, there are so many questions to ask in email marketing before you send out even one issue of your newsletter because of what's at stake – thousands of dollars in profits, your company's reputation, customer confidence – that its no surprise to see big companies spending a lot of money just to get email marketing right. So…what does an email marketing plan consist of? A strong content base. Let's look at each individually. A major debate in email marketing is the question of frequency – how often should you send out your newsletter? That's all for today.
Research Methodology. Publishers Guide to Ad networks. 30 Places to Find Open Data on the Web. Finding an interesting data set and a story it tells can be the most difficult part of producing an infographic or data visualization.
Data visualization is the end artifact, but it involves multiple steps – finding reliable data, getting the data in the right format, cleaning it up (an often underestimated step in the amount of time it takes!) And then finding the story you will eventually visualize. Following is a list useful resources for finding data. Your needs will vary from one project to another, but this list is a great place to start — and bookmark. 1. Data.gov: This is the go-to resource for government-related data. 2. These are the places that house data from all kinds of sources. 3. Usually, the best place to get social data for an API is the site itself: Instagram, GetGlue, Foursquare, pretty much all social media sites have their own API’s. 4. Wunderground has detailed weather information and also let’s you search historical data by zip code or city.