MINDSPACE: Influencing behaviour through public policy - Institute for Government. Update: Professor Cass Sunstein, co-author of Nudge: Improving Decisions about Health, Wealth, and Happiness, will speak at the Institute for Government on 22 March 2013. Background New insights from science and behaviour change could lead to significantly improved outcomes, and at a lower cost, than the way many conventional policy tools are used. MINDSPACE: Influencing behaviour through public policy was published by the Institute for Government and the Cabinet Office on 2 March 2010. The report explores how behaviour change theory can help meet current policy challenges, such as how to: reduce crime tackle obesity ensure environmental sustainability. Today's policy makers are in the business of influencing behaviour - they need to understand the effects their policies may be having. Blogs MINDSPACE grows up – behavioural economics in government Reaction "brilliant" - Sir Gus O'Donnell, Cabinet Secretary "this is the best report of its kind - it is reflective and practical at the same time.
Entretien motivationnel. Un article de Wikipédia, l'encyclopédie libre. L'entretien motivationnel consiste en une approche de relation d'aide. Tel que décrit par William R. Miller et Stephen Rollnick, l'entretien motivationnel est « une méthode directive, centrée sur le client, pour augmenter la motivation intrinsèque au changement par l'exploration et la résolution de l'ambivalence »[1]. Historique[modifier | modifier le code] Décrit pour la première fois en 1983 par le psychologue William R.
Miller, l’entretien motivationnel a d'abord été une approche d'intervention en addictologie. L'approche et la définition donnée comme « une méthode de communication à la fois directive et centrée sur la personne, ayant pour objectif d'aider les changements de comportement en renforçant les motivations intrinsèques par l'exploration et la résolution de l'ambivalence » ont été formalisées une première fois dans un manuel cosigné par William R. Les entretiens motivationnels sont efficaces et validés[réf. nécessaire]. Action. Motivational Interviewing Page. Engaging Individuals to act Strategically Towards Sustainability. Kristoffer Lundholm, Renaud Richard In order to reach sustainability, all parts of the system “individuals within organisations within society within the biosphere” must change.
Individuals are major leverage points, and being more efficient in engaging them to act strategically towards sustainability is and will be of critical importance. To explore how to help the engager improve this engagement process, the authors did a broad transdisciplinary literature review; structured their information in a “Five Elements Guide – Structured information to help engage individuals to act strategically towards sustainability”; and used three brief examples to illustrate how to use their results. This structure also allows for the addition of further findings that might be helpful for engaging individuals to act strategically towards sustainability. Download: Engaging Individuals to act Strategically Towards Sustainability (PDF) Engaging_Individuals. Five_Elements_Guide. Andrewdarnton.co.uk.
Social Brain. "With a rising interest in neuroscience, we have an opportunity, which we must not squander, to sophisticate our understanding of ourselves. " – Iain McGilchrist, The Master and his Emissary For the last two decades, the model of the rational individual- 'homo economicus'- that has underpinned our faith in democracy, reliance on the market, and trust in social institutions has been consistently undermined by social psychology, behavioural economics and neuroscience. The notion of a profit-maximising individual who makes decisions consciously, consistently and independently is, at best, a very partial account of who we are.
Science is now telling us what most of us intuitively sense: humans are a fundamentally social species. The rational individual construct was not based on naivety, but on the belief that this was the best model to help us plan our economies and organise our societies. The emerging early 21st century view of human nature is richer and more complex.
Social Brain team. Doppelt.pdf (Objet application/pdf) How to Nudge Consumers to Be Environmentally Friendly. A real-life experiment in engineering green behavior unfolded recently in the nation's capital. Washington, D.C., imposed a five-cent tax on every disposable bag, paper or plastic, handed out at any retail outlet in the city that sells food, candy or liquor, effective Jan 1. But more important than the extra cost was something more subtle: No one got bags automatically anymore. Instead, shoppers had to ask for them—right in front of their fellow customers. The result? District Councilman Tommy Wells doesn't believe it is the nominal cost that's keeping shoppers from using bags, but rather the expectation—made clear in a very public way in every transaction—that they could make do without.
Studies dating back at least three decades clearly show the power of social norms. Researchers are now learning how to harness that instinct to nudge us to go green. It's not easy. The magic ingredient: Peer pressure. Telltale Towels Consider two papers published in peer-reviewed journals in 2008. Ms. Nudge blog · Improving Decisions About Health, Wealth, and Happiness. On habits and how to change them. This week I’m at the Behavior, Energy, and Climate Change Conference in Sacramento, Calif. Climate hawks and policy wonks spend a lot of time thinking about technology and regulation, but not nearly enough thinking about behavior and human motivation. Building a clean energy future will require not just concentrated solar and carbon caps but big changes in how people and societies do things. For insights on motivating change, let’s turn to philosopher William James: Everyone has certain behaviors they repeat over and over again, causing the same unwelcome effects.
“Why do I always do that?” We cry in frustration. Think of the person who keeps dating people who are abusive or scared of commitment, the parent who keeps shouting at their kids or capitulating to their demands, or the blogger who keeps procrastinating writing projects until after midnight and then getting no sleep (ahem). In addition to being a wicked bitchin’ philosopher, James was a keen student of human nature. Postpn347.pdf (Objet application/pdf) HOME CROP. Welcome | Transition Together. Tools of Change - Accueil.