Die! Press release! Die! Die! Die! Posted by Tom Foremski - February 27, 2006 I've been telling the PR industry for some time now that things cannot go along as they are . . . business as usual while mainstream media goes to hell in a hand basket.
I've been saying this privately and publicly and having some very useful discussions on this topic. Since I have a disruptive role to play in mainstream PR, here is my demolition of the press release as we know and hate it today: The press release is a statement announcing a product, service, office opening, financial results, partnership, customer win, and a hundred other types of commercial activities. Press releases are nearly useless. Real-time Twitter Search - Tweet Scan. Internet Radio, Citizen Broadcasting, Social Media Podcasts - Blog Talk Radio. Twitter. Twemes.