Social media
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As 2011 draws to a close, pundits are publishing year in review retrospectives of top newsmakers and campaigns. But, what stories stood out in Canada’s media landscape? Which homegrown events caught the attention of national and international audiences?
Canada’s most unexpected media moments of 2011 - Hill & Knowlton Canada
The End of Business As Usual - Forbes
Brian Solis I recently caught up with an old friend, and one of the first people I connected with in the social media era. Brian Solis is one of the most prolific and well-known bloggers in the social space. He writes daily about the impact of social media on consumerism, the workplace, and culture. He is Principal of Altimeter Group, a leading research-based advisory firm in Silicon Valley. His latest book, The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution , comes out today.
I won’t write a blog post listing “Top 10 …” whatever reasons and advises, let me just focus on a single event that happened today. It was in the news since this morning, that the leader of the Green Party, Elizabeth May is not invited to participate in the TV debate of the leaders . While at first this seems to be a fatal blow to a political campaign, not all is lost.
Why social media is important for the Green Party of Canada | | Adam Sofineti
The noxiousness of technology | Adam Sofineti
I stumbled upon an interview with Douglas Rushkoff , a media thinker, who also writes about contemporary Judaism. Here is an excerpt that I find interesting: Is increased reliance on new technology coming at the cost of spirituality? Well, the rabbis promoting the oral tradition asked this about the written law, right? New mediating technologies always cost us our intimacy and direct social contact. The less Judaism is about being in a room or under a tent together, the less real it becomes.
What I hope 2011 would bring in Social Media | Adam Sofineti
I find it really unfortunate that Google missed out on Buzz, although this time it’s less of a failure that Wave was at the time. Buzz is not working, because the social aspect is not evident, you won’t find your friends on it, unless they are geeks and connecting with strangers is not as straight forward as with Twitter. Undoubtedly Google’s strong point is search, no other company is as accurate and as fast in running queries as Google. While Facebook and Twitter are flourishing and don’t seem to slow down in their expansion , they just don’t seem to know how to fix their search. I really hope 2011 will be the year when all these companies will finally recognize that they are good at some things and for some other things they better let the other do it. There were already some steps taken by Facebook in this direction, when they teamed up with Bing , but there is plenty of work to be sorted out.
Six Social Media Trends for 2011 - David Armano - The Conversation - Harvard Business Review
It was a banner year for social media growth and adoption. We witnessed Facebook overtake Google in most weekly site traffic, while some surveys reported nearly 95% of companies using LinkedIn to help in recruiting efforts. In my outlook for last year , I cited that mobile would become a lifeline to those looking for their social media fixes, and indeed the use of social media through mobile devices increased in the triple digits . I also outlined how "social media would look less social" or more accurately exclusive, and indeed, we've seen the re-launch of Facebook groups, which focus on niche interactivity, and more recently, the emergence of Path, billed as "the social network for intimate friends" which limits your network to only 50 people.
HOW TO: Deal With Negative Feedback in Social Media
This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. We often say that social media is a conversation, and what we mean by that is unlike traditional broadcast and print mediums, which are often one-directional, social media is very much a two-way channel. Not only can businesses communicate with their customers, but their customers can communicate with them and with each other, as well. By and large, this type of communication is a good thing — businesses can form more personal relationships with customers and customers can become part of a community around the brands and businesses they want to support. However, when you open the conversation up to anyone, you can also potentially invite negative criticism that you need to be prepared to deal with. Here’s a quick guide to dealing with negative feedback on social media.
J. Michael Arrington (born March 13, 1970 in Huntington Beach, California) is a serial entrepreneur and the founder of TechCrunch, a blog covering startups and technology news. Arrington attended Claremont McKenna College (BA Economics, 1992) and Stanford Law School (JD, 1995), and practiced as a corporate and securities lawyer at two law firms: O’Melveny & Myers and Wilson Sonsini Goodrich... → Learn More Newly independent Aol is still struggling with the fate of Bebo , the social network they acquired for $850 million in 2008.
Why AOL May Just Abandon Bebo Rather Than Sell It
The Social Media Cheat Sheet
Boris is a blogger, speaker and serial entrepreneur. He founded The Next Web but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), Twitter Counter , Spread.us and several other companies. Boris is very active on Twitter as @Boris , on Google+ and Facebook . Boris, this is a great chart and one I will be sure to share with many – not to mention, use it myself. I am curious though about your views of LinkedIn as being bad for building traffic. If you are a service business engaging with LinkedIn answers, etc., I have found that it can be useful for building traffic.
by Joshua Porter Paul Adams , UX researcher at Google, is studying what sorts of relationships people have online. His latest piece, Designing for Social Interaction: Strong, Weak, & Temporary Ties shows how people mostly use social networks to map their life, not create a whole new online one: “But the reality is, social networks rarely add to our number of connections.