The Power of Colors: How Colors Are Used in (e-)Commerce to Influence You. The color theory, invented by Sir Charles Lemieiux, is a complex science involving psychology, physics, color perception, etc. Color theory tackles perceptual and psychological effects to various color combinations and contrasts. The theory is so complex that it actually deserves the whole encyclopedia of it own, so this post won’t definitely be able to cover it all. Instead, it lists some fundamentals that you will hopefully be excited to hear.
The post covers some ways you can be influenced by colors, i.e. how your shopping decisions may be controlled by the right choice of colors in stores (or on e-commerce websites): next time when you see the color tricks, you will recognize them! Generally speaking… Beyond Pink and Blue: A Look at Gender Colors. It goes beyond culture.
There is science behind the gender-relationships when it comes to colors. A study by John Hallock compares the color preferences among various demographics and takes into account information collected from 22 countries. Our friends at KissMetrics put together this informative infographic that tears down the gender barriers to reveal what really goes on in visualizations. Click any portion to enlarge. Colors by Gender The Color Purple - The most notable gender difference can be seen in the color purple. Blue Reigns Supreme – Both males and females like the color blue, which receives favor with 35% of female respondents and more than half of the male respondents.
A Closer Look In 2007, Doctor Anya Hurlbert and Yazhu Ling created an experiment to explore how men and women differ in their perceptions of color. Results of the Experiment The experiment showed that men and women both preferred blue out of the sets of colors. Infographics from KISSmetrics. The Fibonacci Sequence Open the Door into the Science of Color Theory.
Ct_1440.jpg (1440×900) Color Scheme Designer 3. Applying Color Theory to DIgital Media & Animation: A SIGGRAPH 2011 Course 25 Awesome Tools for Choosing a Website Color Scheme. 25 Awesome Tools for Choosing a Website Color Scheme As a designer, color management should be an integral part of your workflow.
A website’s color scheme helps shape its identity and therefore should not be carelessly thrown together. Here are 25 online, desktop and iPhone applications to help you live and breathe color management no matter where you are. Online Tools There are simply a ton of free color tools available on the web. Videos. Six Tips For Designing a Memorable Brand. When clients call on Yang Kim and Kevin Budelmann, principals of branding firm People Design in Grand Rapids, Michigan, they usually ask for a new logo.
"But the logo is just the tip of the iceberg," Budelmann says. Usually, what they really want is a redesigned brand. Kim and Budelmann should know. Since leaving design jobs at Herman Miller 12 years ago, the pair has steadily made a name for themselves with clients such as Steelcase, Whirlpool and ArtPrize. And they've just summed up their learnings in Brand Identity Essentials. "You never see a logo by itself," Kim says. Web Design Tutorials for Developers - Web Design Blog – DesignM.ag.
Get the FlatPix UI Kit for only $7 - Learn More or Buy Now Modern development APIs work like agents for sharing information to other 3rd party websites.
I’ve written many past tutorials about API development to help anyone new to this process. There are so many web-based services that it’s tough picking something to grab people’s attention. In this tutorial I want to demonstrate how we can access the Forrst API using jQuery. Some API wrappers actually require server-side code like PHP or Ruby. Color Theory Tutorial by Worqx.
Why study color theory?
If you are involved in the creation or design of visual documents, an understanding of color will help when incorporating it into your own designs. Choices regarding color often seem rather mystical, as many seem to base decisions on nothing other than "it looks right. " Although often told I had an eye for color, the reason why some colors worked together while others did not always intrigued me and I found the study of color theory fascinating.
While attending the University of Minnesota I enrolled in almost every course I could from different departments: graphic design, interior design, and fine arts. During my studies, I learned that there were 2 main reasons why scholars investigated color—the first involved the communication of colors; the other involved the application of color. 100 Principles for Designing Logos and Building Brands. Graphic Design Inspiration - Tutorials & Web Design Resources. 10 Tips for Designing Presentations That Don’t Suck: Pt.1. Powerpoint has produced more bad design in its day that perhaps any other digital tool in history with the possible exception of Microsoft paint.
In this post we’re going to address the epidemic of bad presentation design with ten super practical tips for designer better looking and more professional presentations. Along the way we’ll see a number of awesome slide designs from Note & Point along with some custom examples built by yours truly. Let’s get started! Also be sure to check out 10 Tips for Designing Presentations That Don’t Suck: Pt.2! Not a Designer? Most of the content on this site is targeted specifically towards professional designers and developers, or at the very least those interested in getting started in this field. You’ve chosen a visual tool to communicate and should therefore take the time to learn a thing or two about visual communications.
Follow the ten tips below and see if you don’t start getting comments about your awesome presentation design skills. 50 Totally Free Lessons in Graphic Design Theory.