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As 2009, the Year of Twitter, draws to a close, I just want to express my appreciation to the microblogging service for teaching me some important stuff about myself and about how the media world works right now. Namely: 1.
10 Things Twitter Taught Me About Media -- and Myself - Advertis
Here are my favorite visualization tools in 2009. In this photo, I’ve highlight my twin sister who is the most connected, of course, to the rest of my friend network. The various colours represent different networks which on my map tends to be geography or former place of work. While interesting, I haven't found this much use in business life.
Community Marketing Blog: Six Visualizations Sources You Should
eMarketer Weighs In on 2010 Trends: E-Commerce & Mobile - eM
Jeffrey Grau, Senior Analyst Mobile Commerce’s Time Has Arrived It is eye-catching when a consultancy revises a market forecast upward in the midst of an economic downturn. That is exactly what ABI Research did with its forecast of mobile sales of physical goods in North America. In January 2009 it projected m-commerce sales would reach $544 million this year, up 57% over 2008—impressive in its own right. But in late October, ABI upped its forecast, saying sales would top $750 million in 2009, a whopping 117% annual growth rate.
If you use Google Reader's list view (instead of expanded), you want to scan headlines and selectively mark several items as read without having to expand them--and a new Greasemonkey user script, Google Reader Mark Selected as Read, lets you do just that. Click here to install Google Reader Mark Selected as Read (you must have the Greasemonkey Firefox extension installed first), and your subscription headlines will show up with checkboxes next to each. Check the ones you don't want to read, and press the "Mark selected as read" button as shown in the screenshot. This super-useful script is written by Dmitry Rodiontsev and slated for the next release of Better GReader . Thanks, Dmitry and bel9ev !
Mark Selected Items as Read in Google Reader | Smarterware
The New Enterprise 2.0 Community Manager
Most of the time when people or brands refer to a “community manager,” they are referring to someone that can manage the online relationships for a particular brand. Most community manager roles include blogging, tweeting, monitoring the web for online conversations and engaging when appropriate (and possibly a few other things). Although that may have been what the community manager’s role was it’s not going to be what the community manager’s role WILL BE moving forward. As Dion Hinchcliffe mentions in his Zdnet post , the community manager needs to be a “jack of all trades.” Here is a visual to show what that might look like:
At this year's LeWeb conference, Pearltrees will launch the beta version of its bookmarking and curation service. In this beta, Pearltrees will introduce some interesting features for Twitter users.
Pearltrees Beta Launches on Wednesday: Will Let You Archive the
Sean Carton | December 7, 2009 A recent survey from Weber Shandwick and KRC Research has me wanting to simultaneously scratch my head in puzzlement and scream in frustration. Why? Because after surveying a broad cross-section of non-profit executives across the U.S., they found that while 88 percent of them are "experimenting" with social media, only 51 percent are actively using social media in their organizations, and an astounding 79 percent aren't sure how to demonstrate its value to others in their organizations.
Non-Profits Need to Get Clued In to Social Media - ClickZ
RSS Creativity: Routines, Systems, Spontaneity :: Tips :: The 99
Most stories about creativity are stories about the 1%. We hear about the moment of inspiration – Archimedes leaping from his bath, Coleridge hallucinating “Kubla Khan” in an opium reverie. We don't hear so much about the years of perspiration – Archimedes plugging away at failed experiments, Coleridge learning his craft by writing notebooks full of dull poetry.
8 experts' predictions for 2010 - iMediaConnection.com
What brands will be hot in 2010, and which type of agency will be best positioned for success in this challenging economic environment? What types of campaigns will score most with consumers in 2010, and which marketing technologies and platforms will advance the most? iMedia asked a panel of industry experts to provide their thoughts on these topics and more. In this first installment, our experts discuss the agencies and brands best positioned going into 2010, as well as their thoughts on the overall state of the online marketing industry.Now, with the advent of data-driven online display advertising, multi-channel marketers can convey the same tailored offline message through any digital channel, whether online, television, mobile, tablet or social. This discipline is often referred to as “addressable advertising.”
Hitwise Intelligence - Alan Long - Asia Pacific
How Did Israel Become “Start-Up Nation”? - F
Since the onset of the current financial crisis, political and economic pundits have loudly proclaimed the end of American economic dominance. U.S. policymakers are struggling to revive the economy, establish new industrial competencies, and remain globally competitive. Meanwhile, in a small, young, constantly embattled country across the globe, old-fashioned entrepreneurialism is alive and well.The other day, popular household cleaner producer Method pulled down a viral video meant to support the Household Product Labeling Acts, which would require disclosure of ingredients in household cleaners. The video, (which can be viewed through unauthorized versions on YouTube) , received intense reactions from both sides of the emotional spectrum, from stamps of approval to boiling complaints and accusations of offensiveness. Let’s take a look at what was really going on in social media. Looking at sentiment trend, we can see that negativity only began to rise recently and still does not compare to the amount of positive response it is getting online. However, as more attention is brought to the matter and word of mouth takes hold, it can be expected that this red line will continue to increase. One of the highest trending related topics to this campaign are the sexism complaints.
Can Method’s Shiny Suds clean up this social media mes
Journalists and news outlets are accustomed to offering comments and criticisms about others, but they're not as used to being the subject of public comment themselves. In the online world, where technology can and does upend established relationships, journalists and online news outlets are joining the ranks of the commented-upon. The shift has taken place due to the increased presence of commenting and feedback features on news websites, and partly thanks to the use of comment-friendly platforms such as WordPress.
MediaShift . Will Google Sidewiki Shift Control of Online Commen
100+ Years of Design Manifestos | Futurelab – An inter
Since the days of radical printer-pamphleteers, design and designers have a long history of fighting for what’s right and working to transform society. The rise of the literary form of the manifesto also parallels the rise of modernity and the spread of letterpress printing. This list of design manifestos was buried in a previous post but deserves its own permalink.Google just launched the Google Public DNS . Just like OpenDNS , Google Public DNS will allow users to bypass their ISPs Domain Name Servers (DNS). DNS servers are, in many respects, the backbone of the Internet. DNS allows you to type a domain name like www.senate.gov into a browser instead of a machine-readable IP number like http://156.33.195.33/ . Google argues that it wants to give consumers an alternative to their ISPs' DNS services in order to make the Internet "faster, safer and more reliable." According to Google product manager Prem Ramaswami, the company's engineers have been working to improve DNS over the last few months.