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I hold a dual role within Publicis Groupe, serving as both active Chief Strategy and Innovation Officer at VivaKi — a global leader in digital advertising solutions — and Chair for leading digital agencies DigitasLBi and Razorfish. At VivaKi, my team and I focus on incubating new ideas, approaches, partnerships and models for the next generation of data-driven marketing, storytelling, brand rethinking and the next two billion customers (China and India). In order to achieve these goals, I am responsible for Emerging Opportunities and Partnerships for VivaKi/Publicis Groupe.