Stupeflix - Video production made easy. Startups hong kong - a bi-weekly informal meetup of tech startup. Disturbia NY. David Goldman for The New York Times Ilya Zhitomirskiy, 20, far left; Dan Grippi, 21; Max Salzberg, 22; and Raphael Sofaer, 19, all students at N.Y.U., are trying to reinvent social networking online. A few months back, four geeky college students, living on pizza in a computer lab downtown on Mercer Street, decided to build a social network that wouldn’t force people to surrender their privacy to a big business. It would take three or four months to write the code, and they would need a few thousand dollars each to live on.