10 fantastic social media campaign videos you shouldn’t miss. Collected by thenextweb We watch thousands of videos every month to try and get the amazing content that we share with you and I wanted to share 10 of the best social media campaign videos that we’ve spotted so far this year.
You can use these for inspiration for your own campaigns or just to see what is happening in the industry. There really has been a huge rise in social media videos and it seems that every agency and brand makes a video to highlight the great work they have been doing. Not only are social media videos great to show off the work you are doing internally within the company but they also are starting to take on their own life with coverage for the best ones on blogs and websites like this. Some of these are big budget campaigns but there are also smaller simple campaigns where the idea is the star and hopefully you’ll be able to take some inspiration for your own social media campaigns from these videos… Ben & Jerry’s – Fair Tweets Lynx Excite Angel Ambush London Victoria.
Master List (A Wiki of Social Media Marketing Examples) 35+ Examples of Corporate Social Media in Action. We’ve discussed some tactics to get your company better engaged with social media.
Lest you think there’s a limit to how you can connect with business and customer facing audiences, we’ve assembled this list of more than 35 companies who are experimenting with social media in a host of different ways. This list is by no means exhaustive, and it represents a wide variety of businesses, industries and social media tools. As you can see, engagement takes many forms. Some are likely to generate more discussions with the company while others might result better connections between customers. Some will fade away over the next 6-12 months while others will continue to grow and evolve.
There are no rules to what form your engagement has to take. If you have other examples of corporate social media engagement, please share them in the comments. Blendtec is famous for its bevy of inexpensive “Will It Blend” videos posted on YouTube and shared by millions. How UPS defends its brand online. Brand discussions — both the positive and negative ones — move fast in social media.
The great social media teams out there are working hard to keep up with both. At our recent BlogWell conference, UPS’ Corporate Public Relations Manager Debbie Curtis-Magley shared her experience defending the UPS brand online. She offered some great tips on how to protect yours: Respond quickly. After the earthquake hit Haiti in 2010, a rumor quickly started on Twitter stating UPS was shipping care packages to the country for free. Watch Curtis-Magley’s case study: From Gucci to Dunkin Donuts, six brands making smart use of social media. Creative Loafing Tampa Browse Best of the Bay Browse Arts Browse Music Browse Food & Drink Browse Movies Browse News Browse Sex & Love.
Social Media Case Study: KLM Royal Dutch Airlines. Guest Post by: George Cathcart Social media campaigns are absolutely everywhere now.
Seldom that original, and often poorly executed, the space is becoming so turgid with a mix of good, bad, ugly and downright embarrassing examples of campaigns that it’s becoming harder to stand out from the crowd. But as with everything, there are a few shining stars in the ether, and one of those in the social media space is KLM Royal Dutch Airlines. Granted, they are incredibly vocal and they are never not doing something, but there are 3 campaigns in particular that stand out for me from KLM that deserve some recognition.
KLM Surprise First up is the KLM Surprise campaign. This campaign really punched above its weight for a few reasons. Tile & Inspire The Tile & Inspire campaign is another great example of KLM both engaging their fans but also re-affirming their Dutch brand identity in one fell swoop. In doing this, KLM sent out a very clear message to their fans: we’re serious about you. Live Tweet. The Fantabulous Lists of Social Media Case Studies. February 14, 2011 A guest says: Thanks for this.
It will take me some time to go through the entire list, but I needed lots of case studies for my training sessions. This will be very useful. A List of Social Media Marketing Examples.