Chiffres 2010
< Facebook et les marques
< arnaud.gallay
Facebook CEO and founder Mark Zuckerberg has been named Time Magazine’s person of the year.
Just in case you had any doubts about the fact we live in the age of Facebook , just check out Vincenzo Cosenza’s latest edition of the World Map Of Social Networks .
When it comes to getting people to watch online videos from media sites, Google is still the largest source of outside traffic. Search drives views. But the second largest source of traffic is not Yahoo, Bing, or another search engine.
We’ve seen this one coming all year. Facebook is now the third largest website in the world, taking the No. 3 spot from Yahoo, according to comScore.
Democracy UK, a UK-focused political campaigning initiative by Facebook, has just released a number of mind-blowing stats on the massive usage of the network by its 500-plus million members in 2010.
http://techcrunch.com/2011/01/13/facebook-nearing-600-million-us
After being nominated for a number of awards at this year’s Golden Globe awards ceremony, ‘The Social Network’ nabbed Best Picture (in the drama category), Screenplay (Aaron Sorkin), Score (Trent Reznor), and Director (David Fincher). Those are all significant categories for the awards ceremony, with the movie garnering more awards from the Hollywood Foreign Press than most of the films nominated this year. Interestingly, Sorkin and the film’s producer Scott Rudin both thanked Facebook CEO Mark Zuckerberg in their acceptance speeches. The movie had a fairly good Box Office run and received overwhelmingly positive reviews from critics.
More companies in the Inc. 500 are using social media as part of their business and marketing strategies, and they are seeing success and viewing social media overall as more valuable. These firms, which include the fastest-growing private companies, have been using a mix of tactics, with Facebook as the most popular. According to a study released in January 2011 from the University of Massachusetts Dartmouth Center for Marketing Research , 71% of companies used Facebook in 2010, up from 61% in 2009. Twitter, at 59% in 2010, and blogging, at 50%, are also still high on the list.
Candytech , a Czech company that helps companies create and measure Facebook marketing campaigns, has gathered a wealth of Facebook-specific data over the years via its statistics portal SocialBakers . The company has put together this great infographic, offering an overview of Facebook’s growth and population throughout 2010. Some key stats: - Facebook ballooned from 337 million to 585 million users in 2010 - That means roughly 7.9 new users signed up every second of the year, on average - USA and the UK are in the top 3 countries, but Indonesia is second with 32.1 million users - The top 10 countries make up nearly 60% of all users - The large majority of users is between 18 and 34 years old - … but the fastest growing age group is 65+ (+124%) - Three food brands (Coca-Cola, Starbucks and Oreo) make up the top 3 brands on Facebook - Michael Jackson may have passed away, but his legacy is strong: 26.2 million fans February 1, 2004