Calendar. How to Market an Offline Event Online. On Friday, I’ll be in New York City, with Julien Smith , David Maister, and Charlie Green, to hold the Trust Summit at the Harvard Club in Manhattan (proper dress requested, please- no jeans or sneakers).
In getting ready for this, I realized that things have changed in the world of inviting folks to an event. I thought this might prove useful in understanding how social tools can come together to bring the physical experience onto the web, and back again. One note of caution: go gently when promoting. March 4-7 2009.