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Promoting Your Website: Search Engine Optimization, Website Promotion, Advertising, etc. Tutorials on website promotion, advertising, optimizing your web pages so that it features prominently on the search engines, promoting your newsletters, etc.

Promoting Your Website: Search Engine Optimization, Website Promotion, Advertising, etc

Do you find this site useful? You can learn of new articles and scripts that are published on by subscribing to the RSS feed. Simply point your RSS feed reader or a browser that supports RSS feeds at You can read more about how to subscribe to RSS site feeds from my RSS FAQ. It will appear on your page as: Website Promotion and Search Engine Optimization Copyright © 2002-2010 by Christopher Heng. Hosting Report. is currently hosted at Pair Networks. Hosting Report

This domain is connected to IP address which is hosted on a server that appears to be located in Pittsburgh, United States. Site Info. Certified Site Metrics are metrics that are directly-measured from the website instead of estimated. Site Info

The website owner has installed an Alexa Certify Code on the pages of their site and chosen to show the metrics publicly. For the website owner Certified Metrics provide: A more accurate Alexa RankA private metrics Dashboard for On-Site AnalyticsThe ability to publish unique visitor and pageview counts if desired Certified Metrics are available with all Alexa Pro plans. Global Rank.


The Basics of SEO Friendly Design and Development - The Beginners Guide to SEO. Search engines are limited in how they crawl the web and interpret content.

The Basics of SEO Friendly Design and Development - The Beginners Guide to SEO

A webpage doesn't always look the same to you and me as it looks to a search engine. In this section, we'll focus on specific technical aspects of building (or modifying) web pages so they are structured for both search engines and human visitors alike. This is an excellent part of the guide to share with your programmers, information architects, and designers, so that all parties involved in a site's construction can plan and develop a search-engine friendly site.

In order to be listed in the search engines, your most important content should be in HTML text format. Images, Flash files, Java applets, and other non-text content are often ignored or devalued by search engine spiders, despite advances in crawling technology. Seeing Like a Search Engine Many websites have significant problems with indexable content, so double-checking is worthwhile.

Whoa! That’s a lot of monkeys, and just headline text? Keyword Abuse. Social Media Basics For Small Business In 2013. I’ve been working with a lot of small businesses lately that are a bit late getting on the bandwagon of social media.

Social Media Basics For Small Business In 2013

Perhaps you’re new to the game, and are not sure where to go or what to do. This article will help you understand just that. A social network should not replace business website services and functionalities. Instead, it should be an extension, a complement and perhaps an enticement to visit the business website in the first place. So where do you start? Online Marketing Strategy – Social Triggers. Multilingual organic SEO, online marketing and web design/development specialists and consultants in several business sectors including travel/tourism/hospitality, pharmaceuticals/biotechnology, financial services/insurance, and ecommerce/retail. Experien. SEO. How Google Gambles With Your Rankings: 3 Ways to Arm Yourself. In Share 24 As we all know, Penguin 2.0 is out now.

How Google Gambles With Your Rankings: 3 Ways to Arm Yourself

Some are surprised that the impact of the update wasn’t as large as they suspected, while others have watched their rankings tank. Webmasters who were sadly misinformed that directories, article submissions, social bookmarks, and press releases were “natural” have lost every ounce of traffic they ever gained. But just as concerning is the fact that several small businesses have taken a hit just because they didn’t take SEO seriously enough . Thin links have hurt some sites just as badly as unnatural links. With every algo change, Google is gambling with your rankings. Thankfully, there are actions you can take to protect yourself from future updates, and you don’t have to sacrifice the title “SEO” to accomplish this. 1. Few things say “brand” to Google quite the way a repeat visit in the search results does.

So how can you optimize for repeat search visits? 25 Ways to Get Penalized in 2012. Have you seen a recent drop in your website’s traffic levels?

25 Ways to Get Penalized in 2012

Perhaps you’ve received a notification of unnatural SEO practices in your Google Webmaster Tools account? Unfortunately, SEO penalties can happen to any website, at any time. While it is possible to repair the damage incurred by these negative effects, it’s ultimately much more effective to take a proactive stance on penalty prevention by avoiding the following known penalty causes: 1. Cheap spam links That “10,000 links for $10” offer you see being advertised on Fiverr and other services won’t actually be a great deal if the influx of new, low value backlinks pointing at your website triggers an SEO penalty! 2. Buying links for advertising purposes is find, but be sure they’re denoted as sponsor links and use “nofollow” attributes appropriately.