How Customer Loyalty Data Translates to Customer Experience Elev. I ran across an interesting fact sheet about customer loyalty recently provided by customer focus incorporated.
The findings represented and aggregate of research and some of it may be familiar to you, as it was to me, but the composite picture is enlightening. I’m sharing a few of the highlights as an impetus to stay the course on elevating personal and meaningful customer experiences. So here’s the data: Companies routinely lose 50% of their satisfied customers. Thinking it Through Some More: More on What Else? Social CRM. Bob Thompson raised a very important question in Jeremiah Owyang’s Social CRM Pioneer group (public), which I suggest anyone who reads this post, should join.
“Can You ‘Do’ Social CRM without Social Media/Networks?” It is a serious addition to the continued discussion that is going on enmasse throughout the social sphere about what Social CRM is. So, if you’re game, I’m game. The Customer Ecosystem.