Top 5 Independent App Stores to Publish Your App On. Image courtesy of getjar.com This is a guest post by Jimmy Wentz, a tech writer and gaming enthusiast from London. More about him at the bottom of this post. So you have an idea for a great new app. You research your audience, get a team to design and code it, and then set your sights on Apple or Google for distribution. “Surely, success and sales are soon to follow” you say to yourself. However, you need not limit yourself to just Apple and Google, Blackberry or Microsoft’s official app markets. With more than 2 billion downloads to date and around 395,000 registered app developers and publishers, GetJar is the largest independent app store on the Internet today.
Amazon App Store The Amazon app store offers apps exclusively for Android and is a nicely presented site that features many of the most popular Android apps, including Angry Birds, Twitter, Fruit Ninja, Shazam, Call of Duty: Modern Warfare 2 to name but a few. AndSpot App Store Appolicious App Store Crackberry App Store Your Turn. 40 Secrets to Making Money with In-App Purchases. This post is also available in: Spanish, Korean If you're new here, you may want to subscribe to my RSS feed or follow me on Twitter. Thanks for visiting! Making money with in-app purchases boils down to one question – why do we buy things? I’ll give you a hint – it’s mostly about satisfying emotional and psychological needs. If you can understand how people think, you’ve got a leg up in your app – and that’s what this article is all about! In this article, I’ll cover 40 secrets that you can start using right away to make more money in your apps with in-app purchases.
Here’s a few of the techniques you’ll learn: How to use the decoy effect to anchor pricingHow to associate positive feelings to your storeHow to optimize your game for “whales”And over 37 more tips! Are you ready to start monetizing like the pros? 1. Let’s start with the basics – it’s important to ease the user in to your app. Think about it – would you want to spend money in a game that you’re unfamiliar with? 2. 3. 4. 5. 6. 7 Things App Developers Don’t Know About the China Mobile Market (But Should) Editor's Note: Guest writer Dominique Tu is vice president, Greater China at Kii Corporation. Did you know there are more smartphone users in China than any other single country in the world? Pretty soon it won't even be close. Most app developers in the West realize the Chinese mobile market is massive, but are still a bit hazy about what that means for their app.
Do they localize and publish their apps in China and hope for the best? When I discuss this topic with app developers, seven primary points come to mind. Localization is About a Lot More Than Just language App developers from the United States and European Union often assume that launching their product in China just requires translating the dialog and text into Chinese. Localization of a Western app requires another level of customization outside the app. Cloud Technology Exists in China, But Still At A Basic Level At the same time, Western cloud storage providers should not assume their lead over China is assured. Why Price An App At $4? Because It Makes Price Cut Campaigns Really Pop. Daft Punk - Get Lucky: A Closer Look At Buyer Psychology.
“The present has no ribbon / Your gift keeps on giving / What is this I’m feeling? / If you want to leave, I’m wit’ it.” – Pharrell If you haven’t heard this song, prepare yourself. It’s extremely hard to listen to just once: It’s pretty great. A little background – Daft Punk is a band that’s had some really big hits in the past. For the past few months, they’ve been hyping up a new album launch. Release of this track. I personally dig this song. A vast majority heard this song on the radio for free, said “cool” and that was it.
A smaller population sought this music out on free channels to play it over and over. A smaller population than that actually went out and bought the song for $0.99 and played it a handful of times. Then, there was this tiny population of people that were OBSESSED with this song, bought it for $0.99, and played it probably 1,000 times. Do I have any data to back this up? 1. 2. 3. 4. When I worked at a startup, I learned a lot about e-commerce and buyer spending. 1. Make Money with Android Apps: AppFlood Review - The Better Ad Network for Android! UPDATE: You may wanna beware of this issue with AppFlood before proceeding Now that the no-post-in-March month is over ( just declared that now that I realised I did not make any new posts in March :D ), let's get on in improving our bank balances from mobile app ads! Re-Introducing AppFlood I say re-introducing, because AppFlood was first introduced on this blog in the comments section of the post about AppBucks.
You see, someone mentioned AppFlood, and as I was not too confident about them back then, I just made a quick wrapper for Basic4Android in the comments section for AppFlood. And guess what, in the worst case of a post-comment hijack, the comments in the post about AppBucks started drifting to AppFlood. Drifting? So, to stop the hijack, this post is here to discuss about AppFlood. The Brick in the Wall The walls option of AppFlood are very interesting. This is really an awesome, as it would make sense NOT to show non-game ads in a game, and vice versa. Push The Right Ads The Downside. Price Wars: What app prices really work? | Trey Smith Blog. Apps Published on April 1st, 2013 | by Hitendra Pratap Here’s another post from an App Elite 2 student who’s on the ball.
Hitendra has over 500,000 downloads of apps and in this article discusses the best pricing strategies to make the most with apps. - Trey There are reports of supercell making $700k per day with their 2 free apps and we have seen the Fall of Angry birds. Now take a look at the above chart from Distimo. If you have a solid app which is paid or are planning to release such a paid app in future, here I present to you few ideas to get more out of it. What should you price it at? There was a time when 99c used to bring in the most revenue. IAP strategy Just because you have a paid app, doesn’t mean you shouldn’t have more IAP items. Here’s an interesting fact that I have noticed.
If your app has options and permits the users to give you more money, chances are that they will, and they do so! Take this. Getting more users for your paid app Price drops to get more users. Reviews. 10 great ways to maximize app eCPMs and revenue. Apr 17,2013 by Richard O'Connell App developers often ask us, "How can I make more money from my app"? There was once a time when you would need literally millions of impressions of mobile ads before you would make anything near enough to support an app development business. Times are changing though and app advertising is maturing to the point that you don't need to have an app the size of Angry Birds to make a good money from advertising alone.
Here we explain 10 methods you can implement right now to boost mobile eCPMs, increase app advertising revenue and deliver better ROI for your android and iOS apps. In-game ads are a sacrifice players are willing to put up with to play a game or use an app for free. If the system is built to show ads that users are more likely to install, then it makes sense to let the user know this is a form of recommendation. Examples: "Game Over? AppFlood banner performance: March 21st - March 28th 2013 Everyone hates banners. 1,000,000 impressions to make $20. What is“eCPM”and what's there to know about this metric? Sep 10,2013 by Francis Bea Developers, advertisers, publishers, ad industry executives all sound off on the importance of eCPMs, but really what exactly is “eCPM?” If you’re a publisher, after a successful app launch you’ll need to measure how well your app is monetizing from the ads you publish.
To do this, you use eCPMs. We’ll get into the details shortly, but think of eCPM as the ad industry’s universal standard of measurement, which comes in handy when you’re comparing how well campaigns are performing side-by-side. What does eCPM mean? eCPM means “Effective Cost per Mille.” Mille in Latin is defined as 1,000. The definition is clearer when you break eCPM down to its equation.
The eCPM equation The first left-hand side of the formula requires that you divide the total advertising earnings you’ve generated by the total number of impressions you've given that advertiser. Applying eCPMs to the real world Easy enough right? The problem with eCPMs Don’t measure ad performance solely with eCPMs. How Can I Get Funding for My App? 4 Platforms You Should Know | App Empire.
Ideas alone will not make a successful app. App success is all about execution. A great idea can be a complete failure, and a seemingly bad or simple idea can make it to the top charts. Just look at some of the top apps right now. Many of those apps sound silly in theory – flying birds knocking out green alien pigs? This is exactly why it can be hard to find outside funding for app development. Without a rock solid business plan and/or prior development experience to reference, finding people to fund an idea alone isn’t going to be easy.
But the good news is that the concept of “app funding” is gaining more and more speed so options are popping up everywhere. Types of Apps That Benefit From Funding apps for social networking or communitiesbig budget gamesunique, original app ideas backed by great incentives for investors (remember most ideas are not as original or unique as you think. Now on to the fun part – getting money for your app! 1. 2. 3. Another app-specific funding platform. How to Optimize Your App Marketing by Chad Mureta ~ App Annie Blog. In this guide Chad Mureta covers the essentials of app marketing and how it can be optimized. By Chad Mureta Chad Mureta is author of App Empire and founder of three mobile application businesses that he sold for millions. He has spearheaded the development and marketing of over 60 apps, which have been downloaded over 50 million times worldwide.
He’s been featured on 60 Minutes, Tech Crunch, and The Four Hour Work Week. App Empire has been a proud customer of App Annie for over two years as Chad has worked with indie developers and small companies to position them as forerunners in the mobile app marketplace. There are a multitude of ways to measure success in the app business, but for most developers, success in the marketplace begins with getting downloads. The best way to maximize downloads and start monetizing is with solid app marketing. Testing for app marketing is different than in other industries, so you have to follow new rules to collect the best intel possible. 1. 2. 3. 4. 10 Proven Ways To Make Money From Your App.
App monetization is not simple. There are so many ways in which app developers can generate revenue from their apps apart from advertisements, in-app purchases and paid installs. Even with the above ways included, there are plenty of other creative ways to monetize your app(s). Paid Downloads This is the most obvious app-monetization strategy. But to go this way, your app has to be really good, with a reasonable price tag. In-App Advertising Developers who want a less reliable but a more scalable method of monetization can employ the in-app monetization strategy. In-App Purchases This is a fairly broad method of monetizing apps. Affiliate Sales This is another effective monetization approach – tried tested and trusted. Going Where the Money is You may call this internationalization.
Going the Freemium Way With this, basically what you do is offer a free version of your app. Going Enterprise Box is a good example of this method of app monetization.