Sunday Is The Best Day To Launch Your Mobile App. According to new research from mobile analytics service Mobilewalla, Sunday is the best day to release a mobile app, but Wednesday is the most popular day among developers. The company studied the apps released in the iTunes App Store and Android Market over a 17-week period between May 16th and September 8th, 2011, to determine its findings. During this time, there were 91,754 iOS apps released into the iTunes App Store and 122,220 apps released into the Android Market. Yes, that’s a lot of apps! The company reported earlier in December that the app count rose to 987,863 across all four platforms (iOS, Android, BlackBerry, Windows Phone) and is now growing at an average of 2,000 apps per day. During the 119 days of the study, Mobilewalla sorted apps by the day of the week they were released. Even if Sunday was not always the developers’ chosen launch day, Mobilewalla found that apps released then statistically performed the best.
7 ways to boost app downloads – for under $1000. Editor’s note: This is a guest post by Iris Shoor, a co-founder at Takipi, a new startup looking to change the way developers work in the cloud. Previously, she was co-founder at VisualTao, a B2B startup acquired by Autodesk. This article was originally published in Hebrew by Newsgeek. Marketing is not just about picking the right strategy, or having the perfect positioning, it’s also about small tactics – increasing daily downloads one small step after another. This is the short and extreme plan or, in other words – the cheat sheet. These are seven quick, cheap and easy to implement tactics that helped us increase downloads. On our journey to bringing AutoCAD WS from 0 to 10 million downloads, the small things were as important as the overall strategy. Each one of these tactics helped us (and other companies) increase our downloads by about 0.5 – 5%. 1.
Once you’re done localizing the description – localize the content in the screenshots that appear in the App Store/Google Play. Price? Advanced App Store Optimization 201 – Keyword Volume & Competition. In this article I’d like to address a few misconceptions and share from my experience dealing with App store Optimization. The basic formula everyone already knows – target high volume, low competition keywords.
So this sentence means different things to different people. What this does NOT mean is to randomly chuck in single word keywords hoping some of them will hit the mark. This is one of my biggest peeves of training people in ASO and dealing with so-called ASO experts. So we’ll dive into some of this slightly more advanced theory. What does a high volume keyword mean? Also, we’ll look at competition. A Closer Look At Keyword Volume Unlike with Google based SEO, there is no one perfect tool such as the GKWT (Google Keyword Tool, now called the Keyword Planner) for ASO.
Here is a summary of the data points that you should consider when trying to estimate volume for a particular keyword: 1. Number of ratings is probably one of the most reliable proxies for measuring number of downloads. How to write an app description and drive more downloads (with examples) | Trademob blog. Your apps description is your sales page and, as such, can be written a little like ad copy or homepage website text. In order to generate maximum downloads of your app, ensure that it is clear, succinct and appealing to your target audience.
After your icon and name help you stand out from other apps, its the app description text that will do the rest of the legwork in terms of provoking curiosity in your users, and ultimately selling your app to them (even if its free to download). In Google Play, be aware that your description affects app store optimization (ASO; your app’s search ranking). Therefore you should look to optimize it for relevant keywords and search terms. Here are some of our top tips for writing your app description for the app stores: Pay attention to the default fold in your description text Be straightforward and honest about your app Include every detail that you should include; omit everything unnecessary What should you include? 3 Ways to Pick App Keywords for Killer ASO | App Empire. Keywords have always been a tricky thing for most people because there’s not one “right way” to pick your keywords. If you read my newsletter yesterday on “3 Things You Need to Know About ASO,” you know how fickle Apple’s algorithm can be, but also how important ASO is to your app’s success.
You need to always try new ways to implement keywords that push your app up the charts. Even if something doesn’t work one month, it could the next because of the way the App Store constantly changes. There are a lot of ways to find great keyword ideas to test in your app, but here are three ways to consider: 1. The Manual Search One trick I like to use is searching keywords directly on my phone. This is how I use my phone to search possible keywords: 1. 2. 3. 4. This gives you an exact idea of what apps are ranking for those keywords, and the demand for similar apps. For example, say I’m making a monster truck racing game. So I type “skulls” into the search bar. 2. 3. However… 1. 2. Comments comments. The Key To App Store Optimisation — Buzinga App Development. App Store Optimisation (ASO) is the art and the science of ‘How To Get Found’ on the App Store, and if you’re an app developer, or planning on developing an app, then this is something you need to know inside and out.
“Similar to SEO (Search Engine Optimisation) where the marketer uses specific strategies and techniques to optimise their website meta data to make their app easier to find by searchers.” In Layman’s terms, search engines, like Google and Yahoo, operate using specific algorithms that find keyword related information (websites) based on your search terms. The App Store is basically just another search engine full of apps instead of websites, and the art of getting found is based on how well you deploy the strategies. Major Benefits of Using ASO This is the organic approach, and by far the best option. “So what’s the difference between ASO & SEO?” On a high level they’re basically the same thing. How To Optimise Your App For The App Store We focus on many of the same strategies: App Store Keyword Search with David Jenyns.