12 Attributes of a Successful Content Curation Strategy. Why Your Marketing Needs Content Curation At its core, content curation is like a great editor who brings his unique taste and understanding of his target audience to his selection of the best content for his readers.
He provides context for the content so that it’s more than collection of information. Content curation defined. The 3 Most Effective Content Curation Strategies. What is Content Curation? What is Content Curation? Content Curation is the act of discovering, gathering, and presenting digital content that surrounds specific subject matter. Though it is still considered a "buzz word" by many in the content world, content curation is now becoming a marketing staple for many companies with a successful online presence. Unlike content marketing, content curation does not include generating content, but instead, amassing content from a variety of sources, and delivering it in an organized fashion.
For instance, a content curator is not necessarily responsible for creating new content, but instead, for finding relevant content pertaining to a specific category and funneling this information to readers in a mash-up style. Who Are the Content Curators? Content Curation: A Beginner's Guide To Curating Content. From Songza to reddit, content curation is a huge part of the social web as we know it.
We’re all on the same mission to find the absolute best material to enjoy and to share with our followers. This is especially true for businesses, whose customers and broader online audience follow them based on an expectation of quality content in return. What is content curation? In simple terms, the process of content curation is the act of sorting through large amounts of content on the web and presenting the best posts in a meaningful and organized way. Content curation - Wikipedia. Content curation is the process of gathering information relevant to a particular topic or area of interest.
Services or people that implement content curation are called curators. Curation services can be used by businesses as well as end users. Concept Content curation is not a new phenomenon. Museums and galleries have curators to select items for collection and display. 8 Tips For A Winning Content Curation Strategy. Last updated 06:28h17 Oct, 2016 in All Things Productivity by Lauren Macias Your content marketing plan should contain a well thought-out strategy for the curation of content.
Not to be confused with content marketing, content curation is the process of discovering, collecting, organizing, and presenting of digital content which already exists. Content curation examples may take various forms including “best of” emails, newsletters, weekly roundups, or any other method you can think of to present content from both external and internal sources. Curating these lists, however, is not as simple as compiling a few links and pushing it out to your readers. To get the most out of your content curation, you will need to start with an effective strategy that will drive results.