History of Lane Bryant, Inc. Address: 8655 East Broad Street Reynoldsburg, Ohio 43068 U.S.A. Telephone:(614) 577-4000Fax:(614) 577-4219 Website: www.lanebryant.com Wholly Owned Subsidiary of Charming Shoppes, Inc. Incorporated: 1914 Employees: 10,000 Sales: $903.6 million (2004) NAIC: 448120 Women's Clothing Stores; 448150 Clothing Accessories Stores Company Perspectives: Fashion comes first for Lane Bryant and the Lane Bryant customer, who is influenced by the same fashion trends as every other woman in the U.S. Key Dates: Dressmaker Lena Bryant opens a Fifth Avenue shop. The company is originally incorporated.
A branch opens in Chicago. Mail-order revenues top $1 million. Lane Bryant becomes a division of The Limited, Inc. The Brylane catalog business is spun off. Lane Bryant begins a rebranding exercise. Charming Shoppes acquires Lane Bryant for $335 million. A new flagship store opens near Fifth Avenue. Company History: Lane Bryant, Inc., is the largest plus-size retailer in the United States. Immigrant Origins. Fashion Week Just Went Plus-Size: A Major Step For The Industry Is Decked Out In Prints. Meet Eden Miller, the first ever plus-sized clothing designer with a show in New York Fashion Week. Miller's line, called Cabiria, was launched in April to "good but unexpected" reviews. Shortly after, she was approached by the Fashion Law Institute, a non-profit organization that offered to fund her show. In the fashion world of angular androgyny, Cabiria is an important development for plus-size women, who are often ignored by the industry.
Refinery 29 wrote that the line is "truly one small step for style, one giant leap for plus acceptance. " The Daily Mail called Cabiria a "victory in the size zero war. " With the show behind her, Miller hopes that she will be reviewed beyond the plus-size lens. The Atlantic Wire reports that Miller feels the next challenge is achieving a level of "legitimacy" with these clothes, with reviews that declare "'this is a good show' or 'this is a bad show.' There are some previews on Facebook, and it looks like Cabiria about the prints: Loading Slideshow. Plus Size Retailers. Marc Jacobs to produce plus sizes.
Changing Body Shapes See the Women’s Plus-Size Fashion Market Boom. Notes. Fashion - Size Matters - UK - Consumer market research report - company profiles - market trends. Notes. Size Matters – A quarter of UK women now size 18 or above | Mintel.com. It’s 2010 and the UK market for plus-size clothing has never been bigger, with 45% growth in the plus-size womenswear market over the past five years. With big brand designers this week highlighting demand by announcing plans to launch plus-size clothing, new research from Mintel reveals that almost a quarter of women in the UK, equivalent to 6.2 million people, are plus-size and wear clothes in sizes 18 and over.
In the last five years, Mintel estimates that the plus-size market for womenswear (sizes 18+) has increased by 45% to £3.8 billion in 2010, compared to growth in the overall womenswear market of just 15%. Larger-size menswear has also grown steadily by 6% to £1.9 billion between 2005 and 2010. Tamara Sender, Senior Fashion Analyst at Mintel, said: “Rising levels of obesity in the UK mean that plus-size consumers are increasing and these shoppers are looking for improved choice in plus-size clothing and more fashionable garments.