College career advisors are on the social media bandwagon, but they don’t have much of a view. A few years ago, career services professionals at colleges and universities in the U.S. didn’t have much use for social media. But all that has changed. The Career Advisory Board, established by DeVry University, and the National Association of Colleges and Employers (NACE) have released a new national survey, “Career Services Use of Social Media Technologies,” about college career centers sentiment toward and usage of social media.
According to the research, more than 63 percent of college career advisors responding report their offices as enthusiastic about using social media in the recruiting process and more than 65 percent claim they are personally enthusiastic about it. College career centers have witnessed impressive growth in the adoption of social media technologies over the last three years. For instance, 92 percent of respondents report using Facebook, 89 percent use LinkedIn, 72 percent use Twitter and 45 percent use YouTube. These concerns are not totally unfounded.
Higher Ed Live: 2014 Social Media Marketing Toolkit. Advancement Live: The Snowball Effect -- Online, Pipeline, and Bottom Line. Getting Personal on Twitter Pays Off for a College Leader. Santa J. Ono, president of the University of Cincinnati, talked with The Chronicle about why there are so few Asian-American college presidents in the United States. For more of his thoughts on that subject, read his recent piece in The Chronicle's special report on diversity in academe. Should You Twitter? AS I’M FINALLY SITTING IN front of my computer to write this column, I’m frantically following real-time developments at one of the major conferences for web professionals working in higher education: HighEdWeb in Springfield, Mo.
Even though I couldn’t make the trip this year, I can keep up with the greatest insights shared at the opening keynote, learn of the smartest tips presented during multiple sessions, and even get the lowdown on the parties, the food, and the quality of the internet network at the conference site. I’m thousands of miles away, yet I feel very connected to the community of attendees and all the action going on at this conference. Twitter's 2007 blog award obtained de facto a direct pass to broader success with technology aficionados. No, I don’t have telepathic powers. Never had to pass on an interesting conference for budget reasons? Or wondering why you should read a column about a web service powering the dissemination of 140-character messages? Social media may benefit international students and group projects, researchers argue. Heavy cell phone and social media use may hurt students’ grades and well-being, new studies suggests, but having friends and family at their fingertips may also be beneficial to those farthest away from home.
In papers presented at this year's annual meeting of the American Educational Research Association annual meeting, faculty members and graduate students from Kent State, Louisiana State and New York Universities contributed to the growing body of research into the academic and personal consequences of cell phone and social media use among undergraduate and graduate students. While part of their message -- all things in moderation -- echoed other findings, one paper suggested the opposite is true for for international students. “The most common challenges faced by international students are psychological in nature (e.g., homesickness, loneliness, depression, stress, anxiety, alienation [and] isolation),” authors Neete Saha and Aryn C.