Angie Lee
2 Key Benefits of Outsourcing Lead Generation Telemarketing in Malaysia. For many businesses, the challenge of generating more sales leads can be a life and death struggle.
You have to admit that, without such business leads, your business would be having a hard time reaching sales goals and profits. For that reason, organizing and investing in a lead generation campaign is a necessity. While it is true that such marketing efforts come in many forms, you need to choose one that can bring in the most results. This is where the selection of the rightlead generation medium comes in. And sometimes, the best methods for your business may be the most unexpected. The reason why businesses come and go is due to their inability to capture a good portion of the market. Since marketing is an ever evolving art and science, we, as marketers, would be exposed to various tools and mediums that are aimed to attract the attention of business prospects. Lead Nurturing Done Right - B2B Lead Generation Company Malaysia.
Lead Nurturing Done Right.
Simple. Smart. Effective. You’ve heard about Marketo, Eloqua, and Hubspot, right? Big and popular as these companies are, their success in marketing is founded on one basic principle: sending the right message to the right person at the right time. However, most lead nurturing systems are too expensive and time consuming to set up. 5 Successful Email Marketing Tips for Your Malaysian Campaign. Email marketing, obviously, is a process of marketing a product or a service via electronic mail.
In the broadest sense, email marketing usually involves using email to send ads, request business, solicit sales and donations, etc. It is also used to update and encourage existing customers to purchase goods to the merchant as well to generate new clients with email marketing lead generation. When doing business in Malaysia, it is important to use a proven marketing tool to improve the chances of getting qualified sales leads and email marketing is one of them. Email marketing has been around for a while already but unlike any other marketing tool it is still considered to be an effective in generating business leads. One of the purposes of email marketing is to build an immediate relationship with your subscribers and not to create a ton of senseless email lists. So, you Think you can Generate Software Leads? Think Again. Indeed, software companies are at their prime today.
Industry demands are calling for fresher and more efficient software solutions, from business management applications to OS maintenance services. In fact, MarketLine says that the software market would grow 6% annually as B2B players are producing software products and services to meet market needs. But despite the introduction of updated systems and packages, companies still run into difficulties with lead generation for software. Improve Sales Through Lead Generation - B2B Lead Generation Company Malaysia. Your office phone isn’t ringing as much as it used to, but that doesn’t mean that your company needs to start closing its doors.
You (or your salespeople) just need to get back to prospecting and lead generation. Getting your business and services out there to the public is more important now than ever. Thanks to the recession, people are more careful about where and when they spend their money. Improve Telemarketing Effectiveness with these 3 Simple Tips - B2B Lead Generation Company Malaysia. The importance of telemarketing goes without question.
Being a channel that allows businesses direct access to the minds of their buyers, telemarketing has to be executed with the right approaches. Here are tips from Business2Community.com on improving your B2B lead generation telemarketing. Get personal When 70% of B2B buyers rated how vendors engaged with them as being more impactful than what they’re selling – it’s time to really get personal with your approach, including your qualifying questions. The Three Vital Ways to Make your Telemarketing more Efficient - B2B Lead Generation Company Malaysia. Despite their insistence that telemarketing is on the verge of death, some marketers would eventually find themselves in the wrong spectrum when they realize that B2B companies are still conducting cold call campaigns.
Telemarketing still manages to stay at the top of the list of the most effective lead generation and appointment setting channels. Its position is supported firmly by the prevailing demand for direct and real-time communications that succeed where social media and email engagement failed. Marketers maintain an immense degree of optimism that they could get quality B2B leads from cold calling. What’s more, even though case studies and white papers show numbers unfavorable to telemarketing, businesses still believe they can do more in using the channel in ways that deliver high-value opportunities. Callbox Locks Up the Leads for Giant Insurance Broker - B2B Lead Generation Company Malaysia.
The Client The Client, based in Singapore, is the largest privately-managed insurance broker in the world with offices in Hong Kong, Beijing, Malaysia, the Philippines, Thailand, and South Korea.
The Challenge The Client has an in-house team in Hong Kong which supports its marketing activities in Asia, seeking decision makers of S$20M companies. In order to increase the volume and value of sales, the Client needed to build an intelligent prospecting campaign focused on sales-ready prospects. Since it lacked commercially available data to support this activity, the Client partnered with Callbox to segment its market and create a database of targeted prospects. The objective of this campaign was two-fold: Online Marketing - B2B Lead Generation Company Malaysia. The Proven Ways to Generate Sales Leads for IT Services in Malaysia.
Getting sales leads for IT services is really just the same as acquiring sales leads in any other market.
It all starts with a sales-ready prospect list. In the vast IT field, however, what gives you the edge over your closest competitor is a prospect list built on a solid understanding of the IT industry, as well as its product and service needs. Know the target Market According to a study by the Australian Trade Commission, the Malaysian Information Technology Market has strong growth fundamentals, including low PC penetration, rising incomes, and a high-tech focused national development plan. The market is somewhat fragmented – there is sophisticated metropolitan market in and around the capital, but still very much a developing market in other regions. Striking a Balance between Conventional and Emerging Trends That said, let’s set this straight. Where To Get Quality Business Leads For Your Telemarketing Campaign.
Industries We Serve. Lead Generation Australia - B2B Lead Generation Australia. How To Improve Customer Retention For Better Lead Generation In Ten Ways. If there is one activity that a lot of marketers tend to overlook in a lead generation campaign, it is trying to retain your current business prospects.
Yes, your current prospects can become potential B2B leads. And that would be a less time-consuming, costly, and headache-inducing activity for marketers. You already know the people, you are familiar with their needs, and it may be possible that your new product or service is exactly what they will need. But the question here is, how will you pull it off? How will you effectively retain your current customers? Take control – if a customer calls in to complain, take note of what she says. Six Hiring Mistakes That Ruin Lead Generation - B2B Lead Generation Company Malaysia. There are hiring mistakes, and there are hiring mistakes. In terms of its effect in your lead generation campaign, it can mean a big thing. Generating B2B leads is no simple feat, and as a business owner or manager, you may not be able to handle the job on your own. It becomes a necessity for you to hire someone for the job.
And that is where the problem comes in. What will happen if you hired the wrong people for the job? You ignore the totality of your candidates – sure, you need skilled people for the job. Marketing Automation: Hot or Not? - B2B Lead Generation Company Malaysia. While analyzing record second quarter earnings for Salesforce.com a few weeks ago, CEO Marc Benioff gave partial credit for a 30% revenue bump to the company’s addition of ExactTarget—and specifically its Pardot marketing automation arm—to its Marketing Cloud. Salesforce had just acquired the company in June. Could it really have made a difference that quickly? Or was Benioff justifying the whopping $2.5 billion price tag to shareholders? Outsourcing B2B Telemarketing Services - B2B Lead Generation Company Malaysia. By: Mark Swanson, Director of Business Development, Tele Resources, Inc., There is no better source for b2b telemarketing services than the B2B environment. According to recent statistics published by the DMA, B2B companies spend 27.9 billion in telemarketing services.
In addition, the 2006 DMA Response Rate Study found that Telemarketing in the B2B environment has a response rate of 9.11 percent. How To Motivate Your Inside Sales Team In Three Ways. If there is anything you need to keep in mind in you lead generation campaign, it is the fact that success is built around your inside sales team. They are the people responsible for meeting business prospects, offering them business solutions, as well as negotiating with them. Top 10 secrets of SEO - B2B Lead Generation Company Malaysia. Today everyone wants to have better search engine result pages rankings. However only one can have the rank 1. The Reasons for a Collapsing Content Strategy in Malaysia. Whatever you are selling deserves proper recognition.
A Comprehensive Guide for Content Marketing in Malaysia this 2016. There’s about 2 million content published over the web in just one day – what makes your content stand out?
Marketing.2.0. Callbox APAC. Telemarketing. Lead Generation v2.0. Callbox Malaysia. Social Media. Infographics. In Lead Generation, Honesty Is Still The Best Policy. Lead Generation 101. BUsiness. Appointment Setting. Lead Generation. Marketing.