Free search engine submission. 13 Ways to Promote Your Next Blog Post. Social Media Marketing Basics: Facebook & Blog Promotion - O. As companies grow their confidence and familiarity with the social web, there’s a bit of a mental hurdle they pass in accepting that it makes sense for their organization.
It’s not unlike 10 years ago when companies finally started to “get” the need for a company web site. And just like a web site, building it doesn’t mean “they” will come, so the logicial next step is: “Once you start a social media effort, how do you promote it?” The reason for a company or brand’s social media participation, the audience they’re trying to reach, budget/resources and the actual social platforms being used will all flavor how a social media program can and should be promoted. This can be resolved with a few key questions that should be a part of a social media strategy: