5 Tips for Using Google+ to Boost Your Marketing. Are you wondering how to best use Google+ to enhance your marketing? Google+ is quickly becoming an essential part of any business’s social media strategy. It boasts a cool 250 million users! And this number is sure to grow very quickly as Google is making a Google+ account mandatory for all Gmail users. It’s an audience marketers cannot ignore. Google+ can help people learn about what makes your business tick -- your products, promotions, hours and anything else you want to share. Google+ also plays a major role in search engine optimization (SEO) by making it easier for marketers to show up in search results—yet another reason to include Google+ in your social media strategy. Here are five simple ways to give your business an almost immediate boost using Google+. #1: Include Keywords and Relevant Links on Your About Page The About page is a fantastic opportunity to give a quick overview of your business.
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