In the beginning, there were products and services, and some were good. Fewer became trusted brands, but those that did enjoyed unquestioned loyalty supported by a simple yet effective marketing engines built to reach people in mass quantity. The formula worked for decades. An empire was built on the shoulders of Madison Avenue and expanded globally. It is an empire, which still exists today, though arguably it’s a diminished version of its former self. More recently, technology has had it’s own evolutionary process which it’s still going through.
In my last post, I mentioned an interesting email correspondence with Paula Muller of Net-Scale Technologies. At one point in that dialog, I associated mobile telephony with the third and fourth levels of Maslow's hierarchy of needs. It's a thought I've mentioned in talks (as far back as 1997) and writings, but never investigated critically. The Human Need to Communicate — real, but independent of Maslow - Communications
The History of Communication
Our studies of over 3000 people reveal that on average, bullet-point slides yield a 15-20% recall of information after just an hour. Yet most presentations are given in this ineffectual, way. It is possible to use PowerPoint to communicate effectively, but only by using the tool in a more considered way. Effective presentations are about clear communication. To present well, we need to understand when and why to use visual aids, what audiences are looking for, and how to make our messages stick.
Projects: A History of Communications 35,000 BC - 1998 AD
Editor’s note: James Altucher is an investor, programmer, author, and entrepreneur. He is Managing Director of Formula Capital and has written 6 books on investing. His latest book is I Was Blind But Now I See. You can follow him @jaltucher. When I was reading Walter Isaacson’s biography on Steve Jobs it suddenly brought back memories of the FBI repeatedly hitting the buzzer for my apartment rather forcefully ten years ago. Isaacson mentions that Steve Jobs and Dr. The Brilliant Way To Negotiate In Three Easy Lessons
The Top Eight Rules of Networking You know the type. The people with obnoxious laughs, pushy pitches, and the ability to corner you at industry conferences and talk about themselves continuously for what seems like hours? The ones who clearly mean well, but their lack of etiquette can make you wish you hadn't even gone? Here's a friendly suggestion: Don't be that person. Networking is a critical part of any job hunt, yet it's probably the easiest thing to get wrong.
History of Communications - Through the ages and into the next century...
Communication is the key to all aspects of change. It holds the key to our future, both on intimate personal levels and on social global ones as well for most human problems arise from poor communication. Communication Psychology is really a mixture of psychology and spirituality because it directly engages us in the process of inner growth and social development at the same time. For General Discussions about World Psychology Communication Psychology