background preloader

Social media & inovation in travel business

Facebook Twitter

Jetpac City Guide. Jetpac Launches City Guides App for iPhone. SAN FRANCISCO--(BUSINESS WIRE)--Jetpac, the company behind the highest-rated travel app in Apple’s App Store, today launched the Jetpac City Guides app for iPhone – the new Instagram-driven pathfinder that gives iPhone users the real picture of popular places in their cities and around the world. “Jetpac City Guides is like having a personal concierge in the palm of your hands” Utilizing big data imaging of more than 100 million photos and encompassing more than 5,000 cities, Jetpac City Guides examines every pixel of the world’s public Instagram photos to help people build their own guide. Jetpac brings a unique combination of technology, image processing, and award-winning design with Jetpac City Guides, bringing inspiration and trusted recommendations for travelers anywhere.

Jetpac’s differentiated offering capitalizes on the proliferation of photos in the digital age to paint a more comprehensive picture of go-to places than user reviews and check-ins. About Jetpac. Jetpac Launches City Guides App for iPhone. Formations & Ateliers | Urban Expé. Urban Expé propose des formations sur mesure et un catalogue de formation et d’ateliers dans les domaines de la narration, du tourisme, de la culture et de l’édition : LE LIVRE HYBRIDE : ENTRE PAPIER ET NUMÉRIQUE Public spécialisé Objectif : Découvrir toutes les possibilités offertes par le numérique pour rendre le papier interactif.

Les enjeux et les tendances du livre connecté et augmenté, panorama des technologies et étude de cas. Formation effectuée au Labo de l’Edition, au CRDP de Besançon, au PILEn, au Centre Pompidou. Plus d’information :Article paru sur Knowtex : Le livre et l’écran : mariage interactifSlides > Prospective du livre papier connecté et interactif LA MISE EN RÉCIT ET LA SCÉNARISATION DU TERRITOIRE Public spécialisé Objectif : Comment la narration transmédia appliquée au territoire permet de scénariser la ville et les trajectoires. » L’essor de l’entrepreneuriat technologique en tourisme.

L’expression start-up (entreprise technologique en démarrage) est surtout réservée aux jeunes sociétés innovantes qui présentent un potentiel de croissance rapide et œuvrent généralement dans les domaines de la nouvelle économie. Les primeurs qu’elles introduisent sur le marché provoquent des ruptures avec les modèles d’affaires traditionnels. Leur petite taille et leur naissance à l’ère du Web 2.0 leur confèrent une agilité et une flexibilité que les grandes entreprises peuvent difficilement reproduire. Le tourisme regorge d’occasions pour l’entrepreneuriat technologique.

Il attire de plus en plus de capitaux de risque, et le nombre d’investisseurs désirant soutenir de tels projets liés à l’industrie ne cesse de croître. État des lieux Dans la seconde édition de son rapport «State of Travel Startups», la firme de recherche PhoCusWright dresse un portrait de ce phénomène. La nature du service ou du produit offert par ces entreprises révèle une autre facette du phénomène. Busbud Flightfox. Le tourisme : un immense potentiel économique pour les start-up parisiennes | I-F-T.

Première réunion d’échanges pour présenter les opportunités du tourisme parisien et évaluer les attentes des jeunes entrepreneurs en matière d’accompagnement de projet et de développement d’activités : un succès prometteur Depuis la constitution du Pôle touristique d’excellence Paris en 2008, la Ville de Paris, membre fondateur de l’Institut Français du Tourisme, place l’innovation touristique au cœur de son développement..Le 30 janvier dernier devant l’Assemblée générale de l’IFT, Laurent Queige, Directeur de cabinet de Jean-Bernard Bros, Adjoint au Maire chargé du tourisme et des nouveaux médias locaux, annonçait le lancement d’une démarche de rapprochement entre tourisme et innovation.

Une première phase d’approche doit permettre d’évaluer le potentiel que peut représenter le tourisme pour les jeunes entreprises innovantes parisiennes. Gogobot goes niche, offering users contextual search aligned to specific interests called Tribes. Social travel planning service Gogobot rolled out a new feature today which provides contextual search for users. Dubbed “Gogobot Tribes,” travelers can now select one or more travel styles that fit their search to narrow down selections and deliver more relevant, intelligent results for a particular search. Or, as the company puts it, “travel better, together.” There are 19 styles of travel initially, with others to be added as needed: Adventure Travelers, Art & Design Lovers, Backpackers, Budget Travelers, Business Travelers, Family Travelers, Foodies, Green Travelers, History Buffs, LGBT, Local Culture, Luxury Travelers, Outdoor Enthusiasts, Nightlife Lovers, Spiritual Seekers, Students, Trendsters, and Vegetarian/Wellness.

The experience is available both on the website and the mobile app. Beyond the ability to sort experiences according to which Tribes like a particular place, travelers can sort according to tips left by people in specific tribes. Insider Guides bring Gogobot content to Homeaway. Crowd-sourced content continues to appeal to travel brands, as Gogobot and Homeaway partner on a product called Insider Guides that brings local insider knowledge to travelers. Insider Guides, in a similar vein to Airbnb’s Neighborhood product and the next step in an existing partnership, encourages property owners to share their insider knowledge with potential guests. One of the key interests for those choosing local rentals over hotels is the local knowledge gleaned from the property owners.

By allowing owners to share what they know, the idea is that renters will be more inclined to book with the company rather than go to a hotel. The lack of a concierge and front desk that can help a visitor navigate a new city is remediated by centralizing these resources. User generated content A happy guest is also much more likely to become a loyal guest, which is one of the key considerations for travel companies looking to tap into user generated content. Insider Guides. HomeAway & Gogobot Present Insider Guides: Custom Online Guidebooks from Vacation Rental Owners for Authentic Local Experiences AUSTIN, Texas and SAN FRANCISCO, Calif., April 25, 2013 - HomeAway, Inc.

(NASDAQ: AWAY), the world’s leading online marketplace of vacation rentals, and Gogobot, the world’s fastest-growing source of authentic travel advice, together today launch Insider Guides, which leverages tips and recommendations from individual vacation rental owners for destinations on the HomeAway® sites, HomeAway.com® and VRBO.com®. Insider Guides is a social sharing feature that lets individual vacation rental owners create a customizable, online guidebook to provide their guests with recommendations to their favorite local restaurants, attractions and activities.

Insider Guides combine the property owners’ local expertise with Gogobot’s rich destination content, photos, reviews and social functionality from more than 2.5 million contributing members. About Gogobot Media Contact. Startup pitch: Tripoto enables travellers to make money by structuring their travel stories. India-based startup Tripoto focuses on the travel planning/inspiration stage of a trip. In Tripoto, people can write their travel stories in a structured format – trip summary, type (nature, backpacker etc), cost, duration, detailed itinerary, and pictures.

Website users will be able to send a message (enquiry) to the author of a travel story. This way, the author becomes a tour guide as well. The company is aiming to create a bank of trip itineraries for people to get inspired to travel. Q&A with co-founder Anirudh Gupta below. Tell us how you founded the company, why and what made you decide to jump in and create the business. Tripoto was founded after listening to stories of thousands of travellers. At Tripoto we are bringing together travellers from around the world to share and discover real, actionable crowd sourced travel stories. We feel that the sharing economy is on the verge of a takeoff and want to be a part of this change. We are a team of six with two founders: Competition? High hopes: meet a start-up that aims to be the ‘Apple of travel’ Start-ups in the travel industry continue to focus on simplifying the whole travel planning and booking process. Be it for inspiring travellers for their next holiday to luring them into planning an unplanned trip to finding the best deal, new business models continue to emerge.

Chicago-based Georama, a runner up in EyeforTravel’s innovation awards at the Travel Distribution Summit in North America, is one venture that emerged this year. It is being described as the only platform that allows travellers to plan, book, and share their trip in one place. It takes a unique approach by basing the entire site on a one-of-a-kind interactive map.

“We hope to set a benchmark for product and design innovation in travel,” says Nihal Advani, Georama’s founder and chief- executive. EyeforTravel.com’s Ritesh Gupta talks to Advani about Georama’s plans and what differentiates. EFT: What gaps and opportunities are you trying to address through your offering? EFT: What are your plans for growth? La start-up Zap Travel revisite l'expérience du voyage en ligne. Basée en plein coeur de Paris, la start-up Zap Travel se présente comme un nouvel acteur du monde très concurrentiel du voyage en ligne. Au lieu de répondre aux questions « où » et « quand », la plateforme propose aux internautes d’indiquer ce qu’ils ont véritablement envie de faire. A partir de la formulation de cette expression, Zap Travel présente une série de recommandations et d’opportunités de séjours en s’appuyant sur les offres des différents voyagistes.

La start-up compte se démarquer grâce à son offre alliant : inspiration et meilleurs prix. Aujourd’hui, Zap travel compte 5 collaborateurs et appuie son activité sur le modèle de l’affiliation. La jeune pousse travaille actuellement sur une levée de fonds pour faire évoluer son produit et mettre l’accent sur l’acquisition client, en privilégiant notamment une approche de hacking. Interview d’Olivier Desmoulin, designer et head of product de Zap Travel : Lire la suite de cet article: Social travel startups: Social media finally hits the road in style. You wouldn't think it'd have taken so long for social media sites to start taking travel seriously. Sure, for years we've been making our sedentary friends back home jealous by posting "me tanning on deserted beach" photos on Facebook.

And sites like CouchSurfing, which claims to host "the world's largest travel community," and Airbnb and Wimdu, global social networks listing accommodations provided by locals, have been helping budget travelers find lodging around the world for several years. But only recently have social media sites aimed directly at enhancing the travel experiene begun popping up. The best of the new sites go beyond Yelp reviews and Wikitravel, pushing toward a type of extremely personal travel guide based on users' social networks and experiences of like-minded travelers. Just because they're new and attracting investment doesn't necessarily mean they're all good. But at least a few social travel start-ups have gotten our attention and early likes. Twigmore www.twigmore.com. Cityzeum se rêve en AlloCiné du tourisme. Suivre le cycle du voyageur, de la préparation du voyage au retour d’expérience, c’est l’objectif de Cityzeum Travel Group, qui se définit en « média social d’envergure » ou en « guichet unique ».

La société édite 3 sites autour du voyage: Cityzeum, axé sur les guides voyage et hébergements, qui génère le plus gros du trafic, avec 1 500 000 VU chaque mois.BabelTrip, la première plateforme de questions & réponses, expériences vécues et bonnes affairesALundi, un site touristique centré sur les WE en France. Cityzeum Travel Group est une start-up francilienne qui a lancé son site éponyme en 2007. Elle est hébergée par Paris Développement. La société a reçu, à ses débuts, le soutien d’Oseo, Paris Entreprendre, et Agoranov. Cityzeum annonce avoir aidé 10 M de voyageurs en 2010, elle regroupe aujourd’hui une communauté de 200 000 membres, et plus de 400 000 avis de voyageurs.

MyTab.co: An Online Social Travel Gift Card Platform to Help you Achieve that Dream Trip you've Always Talked About. 5 Most Innovative Travel Startups of 2013. The travel industry is one of the most challenging industries in which to start a company. From the highly competitive market for users to the difficulty of finding investment. To start up a successful company in the travel industry, you must not only build a pleasing product that solves an actual problem faced by many people, but you must also also create an especially strong marketing and partnerships plan to build your customer base.

The most successful travel startups find a niche that isn’t yet serviced and build the best product possible to fit that category. Here are five of the most innovative travel startups of 2013 that are doing things right. 1 HotelTonight HotelTonight is a mobile app for iOS and Android that allows users to reserve hotel rooms at the last minute and at discounted prices. Why is HotelTonight successful? In addition to last minute hotel bookings at low prices, HotelTonight offers a best rate guarantee and cash back for snapping pictures of your hotel. 3 Mobiata. 11 Travel Startups You Need to Know. We all know about the awesomeness of TripIt, Airbnb and Hipmunk and how they've revolutionized travel.

But there's a new crew of travel startups taking flight and shaking up the industry even more. These 12 startups help you book flights, find the right hotel room, assemble an itinerary and save money — they'll help you land amazing vacations at better prices than ever. What products do you use to book your trips? Tell us about your experiences in the comments. 1. Peek — For Finding and Booking Stellar Activities Once you've booked a flight and scored hotel deals, how do you figure out what to do when you get to your destination? 2. I'd like to take a romantic trip to Europe in August for a week. Zaptravel is your digital travel agent, and it uses a semantic search engine to scull through its database (10 million flight routes, 2,000 destinations, 10,000 trip inspirations, 15,000 events, 400,000 hotels and 10 million hotel reviews), then sources the best price from several providers. 3.

Five Travel Startups That Connect Tourists and Local Businesses in New Ways. This week’s roundup looks at startups attempting to create new connections with the help of technology. Those connections include Caribbean businesses and digital trip planners, social enterprises and socially-conscious tourists, and Mexican tour operators and mobile bookers. >> F1rst is a Yelp for the Caribbean. The company was built in Trinidad and Tobago with the goal of helping visitors discover new local experiences. The website and app has information and reviews on shops, restaurants, hotels, entertainment venues, and more. SkiftTake: F1rst is putting small business on the digital map for travelers who are accustomed to searching online for travel plans. It has the potential to bring tourism dollars to companies outside of the major resorts and boost local economies while giving travelers a more authentic Caribbean experience. >> Yucatan GO! SkiftTake: The startup is aiming to take the traditionally offline or desktop tours market to mobile phones.

Five business travel innovations : Business. Tingo | Find Hotel Deals, Best Prices, Free Upgrades & Money Back. No more flying solo: Business travel's social revolution. The online habits of travelers in Asia Pacific. Business travel’s social revolution. ShareTrips drops collaboration tools into the hotel booking process for sharing with friends.