Facebook Announces Searchable Hashtags, Promises More Features For Following Public Conversations. Facebook just announced that it is indeed launching ability to follow conversations via hashtags, as was reported in March.
To be clear, there was nothing stopping you from including hashtags in your Facebook content before — it’s just that they didn’t have any real functionality. In its blog post announcing the new feature, the company acknowledges that this isn’t exactly a new idea, noting that it will be “similar to other services like Instagram, Twitter, Tumblr, or Pinterest” — when you click on a hashtag, you’ll get a feed of comments using the hashtag. Facebook says its capabilities will include searching for hashtags, clicking on hashtags that come from other services, and writing posts directly from the hashtag feed. Here’s how Facebook explains the reasoning behind the addition: Public Conversations on Facebook. By Greg Lindley Every day, hundreds of millions of people use Facebook to share their thoughts on big moments happening all around them.
Whether it’s talking about a favorite television show, cheering on a hometown sports team or engaging with friends during a breaking news event—people on Facebook connect with their friends about what’s taking place all over the world. Facebook Now Lets US Users Pay $7 To Promote Posts To The News Feeds Of More Friends. Facebook is expanding to the U.S. the controversial Promoted Posts feature that lets users pay to get their posts more visibility in the news feed.
It will cost $7 per post and Facebook hopes it will be used for garage sales, parties, wedding photos and other important announcements. Promoted Posts has already been rolled out to 20 other countries and is available to people with fewer than 5,000 total friends and subscribers. Promoted Posts could help surface important announcements and earn Facebook money. However, I worry that Promoted Posts could change the atmosphere of Facebook from one where the most beloved content gets seen most to one where the rich can dominate the news feed. Facebook first began testing the product, then called Highlight, in May in New Zealand. How Promoted Posts Get The Word Out After you publish a post, a Promote button will let you pay to bump up its rank in the news feed — making it appear both higher in the feed, and to a larger portion of your friends.
Is Facebook “broken on purpose” to sell promoted posts? In recent months, some Facebook page owners have noticed that their accounts are driving much less traffic to their websites than they used to.
In some cases, Facebook clickthroughs are down by as much as half, despite a huge growth in likes. Even worse, some brands noticed that this drop in traffic coincided with a new Facebook feature called "promoted posts" through which brands can pay cold hard cash to push their content out to more news feeds than they would normally reach—and the brands are not happy about it. This juxtaposition of events makes it look like Facebook is artificially driving down traffic, then holding the old level of traffic hostage in order to generate some new revenue.
But Facebook insists it's doing nothing of the sort; instead, the company says that it's just trying to keep its users' Facebook feeds from getting too crufty with promotional posts they don't want to see. Broken on purpose? Facebook Platform Exec Ethan Beard Departs - Mike Isaac - Social. The question on everyone’s minds after Facebook’s May IPO — How long till the brain drain starts?
Apparently, not that long. Ethan Beard, director of platform partnerships at Facebook, announced on Wednesday via Facebook that he will soon leave the company. Shortly thereafter, platform marketing director Katie Mitic also announced her departure from the company. If that wasn’t enough, a third announcement came on Wednesday, as mobile platform marketing manager Jonathan Matus also announced his impending departure from the social networking giant. Beard has been at Facebook for more than four years, and has been in charge of developing relationships with some of the top app makers that work with the company. “I’ve had the pleasure of helping build an ecosystem of incredible developers from innovative startups and established companies,” Beard wrote on his Timeline.
Washington state to register voters through Facebook. Washington state residents will soon be able to register to vote through Facebook, thanks to a new app announced Tuesday.
The app, developed by Microsoft, allows users to file voter registration forms directly from the secretary of state's Facebook page. Users will have to authorize the app to access their basic personal information (name and date of birth), which will be used to pre-fill each registration form. Facebook Finally Redesigns Events, Adds Calendar and List Views So You Don’t Miss Birthdays. Facebook has finally redesigned Events so you don’t miss another party, birthday, or cool get-together your friends are going to.
Today the site launches the Events Calendar so you can see what coming up weeks in advance, and a List view that highlights each day’s birthdays, RSVPs, and suggested events (though these links won’t work until you get the rollout. The redesign started as a Hackathon project a year ago and will replace the old Events for all users over the next few hours. You’ll access the new look the same as before, through the” Events” link in left-side navigation menu of your home page.
Congress members tout Facebook's new organ-donation tool - The Hill's Twitter Room. “Being an organ donor can make a difference in the lives of the 114,000 people in the United States waiting for a life-saving organ,” posted Sen.
Mike Enzi (R-Wyo.). The senior Republican noted his past legislative work on the issue with former Sen. Bill Frist (R-Tenn.). Decline Of Reader Apps Likely Due To News Feed Changes, Shows Facebook Controls The Traffic Faucet. No, Facebook news reader apps aren’t declining because users suddenly got fed up with auto-sharing.
The user loss is likely due to the transition to “trending articles”, a new way of surfacing recently read articles in the news feed that Facebook is testing. Update: The Washington Post confirms my hypothesis: “Social reader “collapse” is b/c of evolving FB modules. Before: “double-double,” 4-5 stories down in a list, w/ friend icon – drove growth.” Previously, Facebook had been driving huge numbers of installs and re-engagements to news reader apps with a “recently read articles” box that would often appear at the top of the news feed. Facebook Introduces Open Graph Action Links. Move over, action verbs, and make way for action links, which Facebook introduced today as a way for users to interact directly with timeline applications.
Action links are customizable links that permit app developers to allow users to perform additional actions when the apps’ open graph stories appear in the news feed, ticker, or timeline. Facebook provided more details in a post on its developer blog: For example, when someone checks in on foursquare and shares it on their timeline, friends can already like or comment on the resulting post through the links that appear as part of the story. With Interest Lists, Facebook Wants to Be a Personalized Newspaper - Lauren Goode - Social.
First we had Twitter Lists. Then Facebook Friends lists. Then smart lists. And now, Facebook is introducing Interest lists as a way to push relevant content up in the increasingly cluttered news feed. Facebook users will be able to subscribe to broadly defined Interest lists, such as sports, or more specific ones, like NFL football.
The importance of Facebook profile photos [Infographic] - TNW Facebook. Just how important are Facebook profile photos? Very, it seems. Social photo app startup Pixable has pulled together this infographic showing (among other things) that every year we’re changing our profile photos more often. The number of profile photos posted per user has tripled since 2006, while the average Facebook account has 26 profile photos. How did the company collate this information? “We took a random sample from our 500,000+ userbase,” explains Pixable’s Director of Marketing, Loren Appin. Former MySpace Exec: Facebook Must Avoid These 3 Mistakes. Facebook goes back to college, releases Groups for Schools.
It’s back to school time for the world’s largest social network. Partially returning to its roots as a locked-down site just for college kids, Facebook has launched Groups for Schools, or university-centric Facebook communities restricted to active faculty and students with .edu email accounts. “You can join a group for your major to discuss classes, for your sorority to plan upcoming events, or for your dorm to share photos,” Facebook engineer Michael Novati said of the new product. Groups for Schools, unique to each college, house all student and staff-created groups in a directory-like fashion, and offer up functionality similar to that of Facebook’s existing Groups product — except with one important addition.
Group members can upload and share files, up to 25 MB in size, to exchange notes, assignments, and so forth with their college cohorts.
Mark Zuckerberg is a CIA Agent [Satire] Inside Facebook's Outsourced Anti-Porn and Gore Brigade, Where 'Camel Toes' are More Offensive Than 'Crushed Heads' A camel toe is not a vulva, nor does it have a more proper name. Er, well, not just a vulva. I think it's clear to everyone that your labia cannot be visible in your profile picture. I had never heard the term "moose knuckle" before. The more you learn! You haven't seen much variety of labia have you? Yes, we all have labia on our faces as well. The problem with the genitalia visible through clothing thing is that it brings up the image of visible nipples or anything clearly visible through transparent clothing. As Facebook grows up, it courts Madison Avenue.
(Reuters) - About a year ago, when it became clear that taking Facebook Inc public was a matter of when not if, Chief Operating Officer Sheryl Sandberg went out and poached Carolyn Everson, then global advertising head at Microsoft Corp. Landing an executive with Everson's pedigree was a coup - prior to Microsoft, she was a top advertising executive at Viacom Inc's MTV Networks and at Walt Disney Co.
The hire also sent a clear message to Madison Avenue from the world's largest online social network: We want to work with you. Until Everson's arrival as vice president of global marketing, Facebook's relationship with the advertising community was at best politely dismissive, at worst outright antagonistic. Chief Executive Mark Zuckerberg has said he views Facebook more as a way to connect people than a business, and he has been adamant about limiting the impact of ads on user experiences.
Facebook Kills Off Deals, Its Groupon Competitor. Foursquare wins major victory with death of Facebook Places. While Facebook was rolling out some changes to its privacy policies today, the company also quietly announced it was killing off the Foursquare-like Places function inside of its mobile app. The Facebook Places feature was unveiled a year ago and let users “check-in” to various locations. Facebook to use Microsoft’s PhotoDNA technology to combat child pornography.
Facebook Opens Viral Growth Channel for Pages, Delivering Invites to Like as Notifications. Facebook now allows Page administrators to send their friends invites to Like their Page that appear as notifications, opening a new viral channel that could assist Page growth. Because these invites generate Facebook and email notifications, they are much more noticeable and could have a higher conversion rate than the Page suggestions admins could previously send that appeared in the “Recommended Pages” sidebar module that would occasionally appear.
Ticketmaster Teams With Facebook So You Can Sit Next To Your Friends. Facebook's billionaires. Forbes has released the 25th edition of its rich-beyond-belief list. The World's Billionaires 2011 broke two records: total number of members (1,210) and combined wealth ($4.5 trillion).