Foursquare
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Foursquare doesn't want to be another popular—but unprofitable—social network. Its new plan to make money? Personalized coupons. The company, which lets users alert their friends to their location by "checking in" via smartphone from coffee shops, bars and other locations, revealed for the first time that it plans to let merchants buy special placement for promotions of personalized local offers in July in a redesigned version of its app. All users will be able to see the specials, but must check into the venue to redeem them.
Foursquare CEO Reveals Plans for Personalized Coupons
The local check-in startup raised $50 million this past summer from Andreessen Horowitz and Spark Capital . It recently reached 15 million downloads and it has been rolling out tons of new features including Lists and Radar . Foursquare has come a long way in two years. What started as a self-proclaimed "part friend-finder, part social city-guide, part social-game" has become a $600 million company.
Original Foursquare Investor Pitch Deck 2009
Aug 02nd Back in January of 2010, Intel became the first organization with a Page on foursquare. We hacked together a new template for them (look at our spec , with our crazy old logo!) and built it out by hand.
Pages are now self-serve! A new home for brands and organizations on foursquare. | Foursquare Blog
Over their history, Foursquare has been an iPhone-first company. The app initially launched on the iPhone back in 2009, and new features have typically rolled out to iPhone first. But with a new feature today, Foursquare has shaken things up, going Android (and web) first. The new feature is a nice one: Notifications .
With “Beyond Check-In” Notifications, Foursquare Goes Android-First
Clever Foursquare Hack Turns New York City Into a Giant Game of Risk
The board game Risk, in which players maneuver plastic armies on a map in order to achieve “world domination,” has firmly occupied one corner of nerdom for about 50 years. Foursquare stationed itself in another more tech-oriented corner of that same kingdom about two years ago. Now, at last, the two categories of nerdom meet. “ World of Fourcraft ” uses Foursquare and Google Maps APIs to turn New York City into a giant game of Risk.
Location based social network Foursquare celebrated 10 million registered users yesterday but how are businesses and organizations using the platform? I wrote a year ago next month about the incredible potential offered by Foursquare accounts for organizations : following a Foursquare page as a user is like opting-in to view the world through the lens of that organization's geo-annotations. It can be awesome. (My favorites? History Channel and Eater. )
Foursquare: How New Businesses Are Using It [Stats]
Foursquare is the Breakout Mobile App at SXSW
Many of us have been anxiously awaiting a smarter Twitter that not only lets us update our status and connect with friends online, but also lets us find our Twitter friends — in real-life — when we’re in the same place at the same time. Wouldn’t that be genius? As with most of our Twitter-related needs, a creative application developer has used the Twitter API to build what Twitter never will.
1st Patent Infringement suit
It’s part of the ritual for tech companies who achieve a certain status in the world this day and age, whether riding solely on the waves of hype or by making a ton of money, to get targeted by trigger-happy patent owners at one point or another. Well, Foursquare , today’s the day.BonApp, a delicious new Foursquare hack suggests dishes at restaurants
I love Foursquare almost as much as I love food.
Two years ago, a Stanford business school student named Tristan Walker sent Foursquare cofounders Dennis Crowley and Naveen Selvadurai an email out of the blue, asking for a job. Today, Tristan is Foursquare's director of business development. During his tenure, he's built partnerships between Foursquare and huge brands such as Bravo, MTV , CNN , New York Times , NBA and Starbucks . To celebrate the two year anniversary of the email, Tristan just published it on his personal blog, along with some notes:
This Email Got One Stanford Student A Huge Job At Foursquare
Foursquare BizDev
Foursquare Growth