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Advertising on Youtube / Dailymotion & others

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5 Branded YouTube Channels That Get it Right. Broadcast Yourself. 3 YouTube Advertising Options for Small Businesses. Online video has gone mainstream.

3 YouTube Advertising Options for Small Businesses

Thanks to sites like Hulu, Netflix, iTunes and Amazon, more people are watching full-length movies and TV shows online than ever before. But no site has the video audience of YouTube. Consider these facts, which are from YouTube’s Statistics page: More than 13 million hours of videos were uploaded during 2010; 35 hours of video are uploaded every minute. More videos are uploaded to YouTube in 60 days than the three major U.S. networks created in 60 years. Not only that, YouTube is the 4th largest website on the Internet. Due to the immense amount of traffic, time spent on site, large search volume and variety of niche video channels and categories from which to choose, YouTube offers a promising frontier for advertisers.

Branded Video ChannelPromoted VideosInVideo Advertising Branded Video Channel Branded video channels create a home for a company on YouTube. When users arrive at a brand channel, the featured video plays automatically. How much does it cost to advertise directly with YouTube? - AdWords Help. If you'd like your ads to benefit from the hundreds of millions of views on YouTube, we can help!

How much does it cost to advertise directly with YouTube? - AdWords Help

You can currently target any ad format -- image, video, and text -- to different placements on the YouTube site, as well as specific content categories like Science & Technology or Education. You can also exclude specific content on the YouTube site from appearing with your ads. Targeting categories, channels, and pages on YouTube with managed placements To add YouTube as a managed placement: Sign in to your AdWords account at Click the Campaigns tab at the top. Select an ad group. Tip We understand that your content may not fit exactly into an existing YouTube content category. Creating exclusions for your YouTube-targeted campaign You can use YouTube video and channel exclusions to control where and when your ads appear by enabling not only the exclusion of channel pages but also individual video content.

Tips We recommend that you use exclusions reactively. Click Close and then Done. Example. How much do Promoted Videos cost? In AdWords, the Ad gallery is a free ad-creation tool that offers various ad templates in different categories, including video.

How much do Promoted Videos cost?

You'll need to use this tool to build video ads that use cost-per-click (CPC) , cost-per-thousand impressions (CPM), or cost-per-view (CPV) bidding. Before you get started building and placing your ads on these sites, learn more about the video formats available and how they work: Explore the available video ad formats for the Ad gallery Understand where these formats may appear and how they're priced Discover how to monitor the performance of your video ads Understanding the differences between similar Ad gallery video formats There are several video formats that may be created within the same tools, and function similarly. A Click-to-Play video ad is a video that is an ad. An InVideo ad is an image overlay or in-stream video ad served within the body of a video's content. Traditional in-stream video ads can be 30 seconds or less. How it works Ad at the top.