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Susan Dolan sur Twitter : "Social Media Tips: Get The Most Out Of The Platforms #socialmedia #marketing. Social Media Tips: Get The Most Out Of The Platforms. When shaping successful social media campaigns, it can be hard for small businesses. Often the problem lies in attempting to best engage with an audience through social media platforms such as Facebook and Twitter.

Collected beneath are a selection of tried and tested social media tips for small businesses to employ to ensure the highest possible levels of engagement in their social media activities. 1. Careful platform selection Small businesses often wrongly feel that they need to establish and maintain a presence on every social media platform. 2. There are a number of different options which a small business can utilise for social media management. However, many small companies and businesses simply do not have the time, resources or knowledge in required to effectively conduct their own social media campaigns and ensure they run successfully. 3. Unlike many jobs, social media does not conform to conventional nine to five working hours. 4. About Susan Dolan. Managing Your Social Media Footprint for Low Stress and High Impact. NewsCred sur Twitter : "INFOGRAPHIC: Where Will #SocialMedia Users Go In 2016? via @B2Community... Where Will Social Media Users Go In 2016? (Infographic)

A new infographic produced by AdWeek draws off exclusive eMarketer data to break down 2015/2016 social network demographics. Where can we expect to see social media users setting up camp in the coming months? Where will we see them flooding out the exit gates? Social Network Demographics: Key TakeawaysEmbedded in these six pie charts is some very valuable information.

If you’re not a data-person, we’ve got a few observations of our own for you to chew over. Below, you’ll find my two key takeaways from this chart. Facebook grows and shrinks at opposite ends of the demographic spectrum. What it means? This trend has already been going on for a few years, as younger social media users migrate to mobile platforms and networks that don’t have an older crowd (i.e. parents). Facebook is the “gateway drug” that has brought an older generation into regular social media use: sharing, free giving of personal information, connectivity, connection with mass-brands and retail, etc. BusinessWomenExperts sur Twitter : "7 Ways to Get More Meaning Out of Your Social Media @alizasherman #socialmedia. 7 Ways to Get More Meaning Out of Your Social Media. We’re living in a social media laden world. Our days are filled with never-ending waves of content – text messages, news feeds, app notifications, Twitter streams, Instagram uploads, videos in our email.

How do you get past the information overload – both consuming it and creating it – and return to making real connections for your business? Here are 7 ideas for recalibrating what you’re doing in social networks and how you’re using social media tools. 1. Find your focus. What are you trying to accomplish through social media? 2. Are you guilty of putting out a lot of content without any real context or value? 3. You can set up Google Alerts for days to see when people are talking about you or your company online. 4. People want to be heard. 5. Take notice of what others are posting and share the best of what you’ve read or watched. 6. Social media creates a sense of urgency and seems to demand that everything happens right now. 7. BusinessWomenExperts sur Twitter : "7 Ways to Get More Meaning Out of Your Social Media @AlizaSherman #socialmedia. 7 Ways to Get More Meaning Out of Your Social Media.

Attend | Digital Summit Phoenix. Twitter. 7 Ways to Get More Meaning Out of Your Social Media. We’re living in a social media laden world. Our days are filled with never-ending waves of content – text messages, news feeds, app notifications, Twitter streams, Instagram uploads, videos in our email. How do you get past the information overload – both consuming it and creating it – and return to making real connections for your business?

Here are 7 ideas for recalibrating what you’re doing in social networks and how you’re using social media tools. 1. Find your focus. What are you trying to accomplish through social media? 2. Are you guilty of putting out a lot of content without any real context or value? 3. You can set up Google Alerts for days to see when people are talking about you or your company online. 4. People want to be heard. 5. Take notice of what others are posting and share the best of what you’ve read or watched. 6. Social media creates a sense of urgency and seems to demand that everything happens right now. 7. Gregg Rapaport sur Twitter : "It all started in 1935, actually...#socialmedia... 53+ Free Image Sources For Your Blog and Social Media Posts. 12.7K Flares Filament.io 12.7K Flares × Here on the Buffer blog, we think a lot about visual content.

We’ve shared our own study on the importance of images in Twitter posts for more social sharing. We’ve explored tools that help anyone create visual content. Our free social media management tools incorporate image posting because we know how important that element is is to engage your followers and fans. But there’s one question we get asked quite often: Where can you find free, good quality images that are cleared to use for your blog posts or social media content? It’s a question with a lot of different answers and caveats. Images can drive up to double the engagement on your social media posts!

We’ll explore all of these and then some in this post about free image sources. What is Creative Commons? There are various types of Creative Commons licenses that range from allowing any type of use with no attribution to allowing only certain uses and no changes. What is public domain? 1.) 2.) Aliza Sherman sur Twitter : "Me speaking in Powell #Wyoming. On #crowdfunding & #socialmedia for The Local Crowd... 7 Ways to Get More Meaning Out of Your Social Media. Bonus Code — Women Online Magazine: Make Big Money Online Doing What You Love. You must be on someone’s list you values giving you great freebies! Congratulations! We’ve got lots of great articles and resources including videos and access to extra content in every issue.

Your bonus code gives you free access to every issue of Women Online that is released during the bonus period (from 1 to 3 months) and you don’t have to give any personal information to access it. We do encourage you to sign up for our email only bonus content available at www.womenonlinemag.com and obviously we think you’ll love us so much you’ll want to subscribe for just $1.99 per month after your bonus period is up!

But don’t worry – you aren’t automatically subscribed and you don’t have to cancel if you don’t want to continue with us. Here are the steps you need to follow to redeem the bonus code: 1. . · Click on this link to take you to the App · Click on the “FREE” button in the upper left corner (under the thumbnail magazine image) · The Magazine App will install in the Newsstand 2. 3. The #Kindness Approach to Customer Service, Social Media, Life. 2nd Annual iBev Digital & Social Media Conference for... Tickets, San Francisco. Invalid quantity. Please enter a quantity of 1 or more. The quantity you chose exceeds the quantity available.

Please enter your name. Please enter an email address. Please enter a valid email address. Please enter your message or comments. Please enter the code as shown on the image. Please select the date you would like to attend. Please enter a valid email address in the To: field. Please enter a subject for your message. Please enter a message. You can only send this invitations to 10 email addresses at a time. $$$$ is not a properly formatted color. Please limit your message to $$$$ characters. $$$$ is not a valid email address. Please enter a promotional code. Sold Out Pending You have exceeded the time limit and your reservation has been released. The purpose of this time limit is to ensure that registration is available to as many people as possible. This option is not available anymore. Please read and accept the waiver. All fields marked with * are required. US Zipcodes need to be 5 digits. How to Create an Online Book Tour With Social Media | Peg Fitzpatrick.

You thought that writing your book was going to be hard work, right? Well, the work begins when you publish. Whether you are a traditionally published author, hybrid author or independently self-publishing, you will need to market your book and online is the place to do it. Social media marketing is the hip version of the old book tours where authors trekked from city to city selling their books. Today, publishers don't have the budget and only the biggest authors get this treatment. Have no fear, you can recreate this with less money and some elbow grease. In the months leading up to your book launch, you will need to be planning for what I call the modern-day book tour. Some of the tools you can use to build your book tour: YouTube videosTwitterFacebookInstagramPinterestArticles for your blog and guest postsGoogle+ posts and HangoutsSlideshare presentationsTumblrPodcastsMailing list You want people to hear about your book in as many ways as possible.

Be ready to work hard • Have fun! Britt Michaelian: Social Media As a Vehicle to World Improvement. "Thousands of candles can be lit from a single candle, and the life of the candle will not be shortened. Happiness never decreases by being shared. " - Buddha Social media is a global networking event that has taken the world by storm. Every day, people from around the world meet at the virtual water cooler and share stories, inspiration and resources during brief intermissions as we go about our daily routine. It is through the wonder of technology that we have the opportunity to make the world a better place without leaving the comfort of our very own laptop or iPhone. We can connect from anywhere to anywhere, all we need is wi-fi and a device.

Social networking can bring out the beauty of human nature. Social media is an amazing tool that provides a way for each one of us to do good in the world. Here are 7 simple ways that you can make the world a better place through social media. #1: Love Your Neighbor: Be kind. . #3: Empower: Help Others Believe In Themselves. Goals of Social Media Marketing | Tailwind Blog: Pinterest Analytics and Marketing Tips, Pinterest News - Tailwindapp. We don’t want to beat a dead horse; we’re sure you’ve heard it over and over again- marketing through social media is big.

With this new type of marketing comes a whole new set of rules, techniques and goals. Social media marketing is meant to complement, not take the place of, traditional forms of marketing, so its goals are unique to its practice. Here are some of the main goals that you will want to keep in mind when marketing on social media. Drive Traffic to your Website One of the more obvious goals of social media is to drive traffic directly to your website.

Develop Relationships Even more so than with traditional forms of marketing, a huge goal of social media marketing is to foster and maintain relationships with important people, such as key influencers as well as target audiences. Flourish Your Brand An extremely important opportunity that social media provides for a company is to really let the public see their brand’s personality and what they stand for. Inspire Interest. Social Media Scheduling | Tailwind Blog: Pinterest Analytics and Marketing Tips, Pinterest News - Tailwindapp. It’s a new year, and you know what that means- the perfect time for New Year’s resolutions! When setting your resolutions, think larger than yourself; perhaps it’s time to better your business. What’s a better way to start than to begin your social media scheduling for the year?!

We are sure that your brand has some sort of social media presence (we don’t know many who don’t), but why not make it great by planning killer content AHEAD of time? While this may sound overwhelming, it’s a lot easier than you may think. Designate Days In order to make sure you are posting meaningful, purposeful content, we recommend designating particular days around certain subjects. Optimize Your Schedule There are certain hours in the day that are better for engaging with your audience than others. Twitter: Facebook: The best day to share is SaturdayThe most effective time to post is noonThe best sharing frequency tends to be .5 per day Choose A Program For even more options, visit this site. Social Media Engagement Webinar with Aliza Sherman and Danielle Smith. Put "engage" front and centre in your social media marketing engagement strategies! When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyse how they're responding, and refocus and refresh your campaigns accordingly.

This smart guide shows you how to do all that, and then some. From building trust to sparking conversation to using video and other tools, this creative book is a must read if you want to discover all that goes into the most important aspect of today's social marketing. Aliza Sherman and Danielle Smith, authors of Social Media Engagement for Dummies, are our guests on this exclusive Social Media for Small Business webinar. Watch this webinar to learn: Learn how to connect with prospects, turn them to customers and engage your community. Click the Add to Cart button to purchase this item now. Thoughts from the audience: "Great speakers.

Social Media Engagement Webinar with Aliza Sherman and Danielle Smith. Social Media Engagement Webinar with Aliza Sherman and Danielle Smith. Social Media Engagement Webinar with Aliza Sherman and Danielle Smith. Book review: Social Media Engagement for Dummies » Trafcom News Blog. Social Media Engagement for Dummiesby Aliza Sherman and Danielle Elliott Smith John Wiley & Sons, Inc. 2013 Social Media Engagement for Dummies manages to distill the most important elements of the major social media platforms (Facebook, Twitter, LinkedIn, Pinterest, Google+ and others) and explains how to best use them for engagement.

In other words: connecting with customers and prospects, and building trust and credibility. Newcomers to social media will find great help in this book. In fact, I am recommending it to participants in my social media workshops. (Of course the drawback to a printed book is that the information might be out of date as soon as it leaves the press.) Chapters on the major social platforms, as well as sections on how to earn trust, maximize engagement, create connections, and drive interaction, are packed with useful information. I have one quibble, and that’s the section on podcasting. This book is a winner.

Disclosure: I received a review copy of this book. Social Media for the Savvy Professional (with images, tweets) · alizasherman. 10 Strategic Ways to Optimize Your Pinterest Page - Infographic. In September this year, ComScore reported that Pinterest had penetrated the top 50 list of most visited sites in the USA. Not bad for a new social network that is barely 3 years old. The same study highlights Pinterest’s explosive growth, which now equates to over 25 million unique monthly users. Given this fast-growing user base, Pinterest is a solid choice for attracting more traffic, leads and customers to your business. But if your new Pinterest business page is missing a few critical ingredients, then you could be going nowhere fast. Did you know that the way you set up your page – the photo you use to promote your business, the description you add to the About section, the boards you create and where you actually place them on the page – can influence your Pinterest marketing efforts?

Your “About” Section Is Key Let’s start by taking a look at the “About” section. Tell people clearly and succinctly about the value you offer and how you can serve them in no more than 200 characters. ErinMargolin : Dear @alizasherman &... Savvy Social Engage: NYC June 26 Tickets, New York. Invalid quantity. Please enter a quantity of 1 or more. The quantity you chose exceeds the quantity available. Please enter your name. Please enter an email address. Please enter a valid email address. Please enter your message or comments. Please enter the code as shown on the image. Please select the date you would like to attend. Please enter a valid email address in the To: field. Please enter a subject for your message. Please enter a message. You can only send this invitations to 10 email addresses at a time. $$$$ is not a properly formatted color.

Please limit your message to $$$$ characters. $$$$ is not a valid email address. Please enter a promotional code. Sold Out Pending You have exceeded the time limit and your reservation has been released. The purpose of this time limit is to ensure that registration is available to as many people as possible. This option is not available anymore. Please read and accept the waiver. All fields marked with * are required. US Zipcodes need to be 5 digits. Social Media Engagement For Dummies (For Dummies (Business & Personal Finance)): Aliza Sherman, Danielle Elliott Smith: 9781118530191: Amazon.com.

5 New Twitter Features You Shouldn´t Miss. Facebook might make money from its search tool, analysts say | Internet & Media. 'It's About Time': Facebook Reveals New Search Feature : All Tech Considered. Instagram Flap Shows Confusion Over Control of Content. 7 Simple Ways to Jumpstart Your LinkedIn Account. How ‘Half the Sky’ used social TV to fight oppression against women. Facebook 'Page Post Targeting': Great Opportunity, at a Cost. Instagram 3.0 Bets Big On Geolocation With Photo Maps, Letting You Showcase The Story Behind Your Photos. Photo by alizasherman. 12 Pinterest Tools You’ll Want to Use. Am. 10 Non-Profits Leveraging Pinterest for Social Good.

KLM Surprise. Revenue Growth Via Social Tools. How Social Media is Affecting the Way We Speak and Write — Online Collaboration. 5 Best Practices for Digital Marketers in 2012. 30 Social Media Predictions for 2012 From the Pros. The Power of Lists and Collected Resources for Social Media Marketing. How to Make Your Startup Go Viral The Pinterest Way. Recording Information. Sparboe Update. Infographic: When do people share on social media? The Secret Sauce – Free Advice for Ragu. CHART OF THE DAY: How Many Users Does Twitter REALLY Have?

How Crowdsourcing Helps Achieve Business Goals & Develop... Inside social media at Delta Air Lines -- a behind the scenes look. Smart Ways to Use Future Tech & Social Media. Looking For Social Media Experts ... Looking for influencers? Tools are not enough. - Digital Ingredients. The year of Social Media 2010. 5 Key Tips for a Successful Social Media Content Strategy.

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Yahoo Shutting Down Delicious, Buzz, Other Services. Facebook Meets Charity - Live Discussions. Twitter Tools. 10 Things I Learned About Facebook in 2010. The Oldest Social Gesture: The Handshake « The Nimble Blog. 7 Tips for Succeeding as a Social Media Strategist. Paula Berg: Turning Lemons into Lemonade: 11 Components of a Social Media Crisis Plan.

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