Using the Hidden Google Analytics Feature to Find Pages You Need to Fix. If you’re in online marketing, you always have pages to fix.
The problem is, you’re not always working on the pages that are most likely to move the needle. Unless what needs fixing is your home page, you’re almost never working on the most important pages – the ones that you need to investigate and fix now. But when you stop and think about it … It’s bad for SEO. Pages with significant traffic and a high bounce rate get crawled by Google. If you need help identifying those types of pages, Google Analytics has a fairly hidden gem that can help you out. Let’s dive in. What are the pages I should be working on? You have high traffic pages, and you have high bounce rate pages. Recommended for YouWebcast: 4 Steps to Creating a Marketing Content Plan When you improve those areas by even a little bit, you are more likely to make an impact on both search and conversions.
So what is this feature I should be using? It’s called weighted sort, and Google should really do a better job of promoting it. Seo and PPC competitor analysis using SEMRUSH. SEMrush our offering a free 14 day trial, link can be found at the bottom of the article.
Your competitors are a valuable source of information and data, you should be keeping an eye on them as chances are they are doing the same to you. One of my favourite tools to spy on competitors SEO and PPC is SEMrush. SEMrush allows you to benchmark yourself against your competitors by analysing their organic and paid search activity.
SEMRush has a simple intuitive dashboard and for long remained the same, however they are working on a new design which can be accessed immediately. Once you log in, you are greeted with a dashboard where you can manage your projects. Let’s assume I am in the recruitment industry and Totaljobs.com is a competitor I want to spy on. Immediately you can see the key metrics at the top. Competitor Traffic Overview One of the metrics I like to look at is the organic and paid traffic levels, displayed as a handy graph. PageSpeed Insights. Google Launches Mobile Friendly Test Tool. Variables personnalisées Google Analytics.
Google Analytics est un puissant outil statistique, à condition de bien l'utiliser.
Il est notamment possible d'y ajouter des variables personnalisées pour mieux segmenter et analyser le trafic. Mais comment installer ces customs variables, comment en ajouter plus de 5 et comment s'en servir efficacement ? Découvrez le guide des variables personnalisée d'Analytics ! A la base, ce post était dédié uniquement à l'ajout de plus de 5 variables personnalisée dans Google Analytics. Mais je me suis dit qu'il serait plus intéressant de faire un article complet sur la question. Les variables personnalisées Les customs variables de Google Analytics permettent d'affiner l'analyse de vos visiteurs, pour pouvoir ensuite agir efficacement sur votre site : ergonomie, graphismes, contenus, campagnes de liens sponsorisées, ...
Savedwebhistory.org - We Save Web History For You. List of web sites with high Page Rank. How many sites per pagerank toolbar value? Google Desktop Tools and Google Labs Projects forum at WebmasterWorld. Side tracking from Brett's value of websites according to PR.
[webmasterworld.com] How about guestimates on actual numbers of sites of which the highest ranking page has a PR of: 10 - Three 9 - About seventy (see this overview of PR9 & PR10 sites) [webmasterworld.com] 8 - about 4.200 7 - about 180.000 6 - about 850.000 5 - about 2.500.000 I am also interested in ways/methods of estimating these numbers - any ideas? And how did you reach that number?.
Google Algorithm Change History. 2014 Updates Pigeon Expands (UK, CA, AU) — December 22, 2014 Google's major local algorithm update, dubbed "Pigeon", expanded to the United Kingdom, Canada, and Australia.
The original update hit the United States in July 2014. The update was confirmed on the 22nd but may have rolled out as early as the 19th. Google Pigeon Update Rolls Out To UK, Canada & Australia (SEL) Local Search Results Affected as Google Pigeon Update Hits UK (Strategy Digital) Penguin Everflux — December 10, 2014 A Google representative said that Penguin had shifted to continuous updates, moving away from infrequent, major updates.
Google Says Penguin To Shift To “Continuous Updates” (SEL) Pirate 2.0 — October 21, 2014 More than two years after the original DMCA/"Pirate" update, Google launched another update to combat software and digital media piracy. Outils pour webmasters. Canonicalization - Centre d'aide pour les webmasters. This article describes how you can use canonical URLs to improve link and ranking signals for content available through multiple URL structures or via syndication.
In the world of content management and online shopping systems, it's common for the same content to be accessed through multiple URLs. With content syndication, it's also easy for content to be distributed to different URLs and domains entirely. For example: While these systems make it more convenient to develop and distribute content, they cause some challenges when people use search engines to reach your page.
For instance: Webmaster Tools - Rich Snippets Testing Tool. PageRank-Live.net : Testez votre PageRank en live ! PageRank Checker.