50+ Tips to Brand Yourself Online. Once you’ve designed your personal brand and have a personal brand name, use this handy list of suggestions to implement your personal branding strategy.
General purpose Show your expertise as much as possible.Publicize your brand-related successes and achievements.Make yourself easy to contact for thoughts and questions via email, Twitter, Skype, internet messaging, etc.Help other people in your industry such as bloggers, Twitterers, colleagues, advice seekers, etc.Give people a reason to talk about you in a positive way that also matches your brand.Follow other people in your industry and anyone else who can teach you how to spread your message.Create and apply personal design guidelines that will share the values of your brand and are reusable online and offline.Keep in mind that where you interact online also conveys messages about you, and then stick to the websites and communities that will help most in reaching your goals.
Tactics. Personal branding is a relatively new concept and is thought to have emerged in 1997 after a ground breaking article was published on the Fast Company website by Tom Peters.
We are in the age of the ‘knowledge worker‘ and the days of being an anonymous cog in the wheel of a faceless corporation are fast disappearing. The opportunity to stand out as a personal brand without having to know a politician, grey and grizzled powerbrokers or gnarly gatekeepers is now a reality and it is possible to accelerate the time it takes to make it happen. Curating BlogHer10. I am excited to be heading to the BlogHer10 (2010) conference.
I will be looking for great links/posts from the conference to share on my BlogHer10 Pearltree. The information shared at BlogHer is always so rich with interesting, informative, inspiring and just plain ole fun – that I decided to curate the info during BlogHer.