News & Views - Verdict Retail Service - Home. This week’s London Collections: Men event showcases the mounting importance of men’s fashion in the UK and the opportunities for designers and retailers to capitalise on the greater demand for trend-led menswear.
With the UK menswear market forecast to grow by 25.7% in the five years to 2019, outperforming all other clothing sectors, retailers must act now. The three-day London Collections: Men event, which launched in 2012, has brought men’s fashion to the fore. Its focus on British-inspired menswear and catwalk shows from both designers and high street players such as Alexander McQueen and Marks & Spencer showcase the trends that male shoppers will be wearing in autumn/winter this year – a big step forward for the sector, which has historically been overshadowed by the faster-moving womenswear market.
Male shoppers have become braver, using statement accessories, as well as experimenting with unknown brands, colours and especially cuts. With designers such as J.W. UK Menswear Market Grows 18 Per Cent Between 2008 And 2013. Last Five Years Sees 18% Growth In The UK Menswear Market. Ahead of LC:M (London Collections: Men) latest research from Mintel finds British men really are dedicated followers of fashion, as the UK menswear market grew by an impressive 18% between 2008 and 2013 to reach £12.9 billion in 2013.
During 2013, as many as 91% of all British men bought clothes. And it seems that menswear is moving out from the shadow of womenswear as the men’s clothing market has outperformed women’s clothing in the past year, growing by almost 5% (4.8%) between 2012 and 2013, compared with 4.6% for womenswear. As British men become more aware of their appearance and more interested in fashion, clothing retailers have increasingly turned their attention to menswear. The report finds it is men aged 25-34 who are leading the way in the fashion market, with as many as 94% of this age group having purchased clothes in the past year, the highest rate of all age groups. Tamara Sender, Senior Fashion Analyst said: For online shopping, the top five factors are 1. Menswear moves out from the shadow of womenswear. Menswear is booming - mintel. No Signs of Slowing in the Global Menswear Market - BoF - The Business of Fashion. LONDON, United Kingdom — In 1994, journalist Mark Simpson coined the term ‘metrosexual’ to describe contemporary, city-dwelling men who placed increased emphasis on personal grooming and fashion.
At the time, the often-lampooned stereotype of the well-moisturised modern dandy stood in direct contrast to traditional notions of masculinity. Two decades on, the archetype has become commonplace. It is not only socially acceptable but desirable for men to care about (and spend money on) their personal appearance, driving a veritable boom in the men’s fashion market that shows no signs of abating. (In fact, Simpson has just coined a new term — the ‘spornosexual’ — to describe today’s even more extreme, body, image and styled-obsessed version of the metrosexual). “I think the world’s attitudes towards masculinity have really progressed. In the UK, men have become so fashion-conscious that they are now outspending women on items like shoes. Menswear: the front row power list. The words “power front row” conjure images of an inscrutable Anna Wintour, but in 2014 there are a lot of globally important front rows she doesn’t sit on.
This is the age of the menswear-FROW. Kanye West grabs headlines for Givenchy; Lenny Kravitz gets flashbulbs popping for Saint Laurent; Tinie Tempah Instagrams at Burberry. The profile of the man-FROW has risen as menswear sales have boomed by 18% in the past five years. We have London Collections: Men now as well as the shows in Paris and Milan. As the shows have become more important, so have the people who attend them. “Across all markets,” Bidder says, “menswear consumers tend to be less influenced by celebrity endorsement than women - so the curation of a front row can be rooted in a designer’s personal choice of creatives they respect or know, irrespective of celebrity.” The state of the market also influences the guest list. Kanye WestMusician, designer and entrepreneur G-DragonSouth Korean musician and designer.