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Questions You Need to Ask When Searching for the Right SEO Company. Quick Guide on How to Construct User-Oriented Content. Questions You Need to Ask When Searching for the Right SEO Company. Quick Guide on How to Construct User-Oriented Content. Your audience for your SEO Company New Hampshire wants to read content that is relevant to them.

Quick Guide on How to Construct User-Oriented Content

They will quickly scroll past information that doesn’t relate to them or interest them for that matter. More specifically, your business’ audience depends on consistency; they want to read relevant information to them on a regular basis. Therefore, it is your businesses job to create user-oriented content faster, or else you will lose your audiences attention for your SEO company NH. As the content creator, it is vital for the content to be created not only in a timely fashion, but specific to your audience. In order to grow your business online, your writing must be creative, concise, educational, and easily shareable. By hiring a local SEO company, you will have access to their professional writers. Five Ways You’re Using Social Media Incorrectly. 5 Free Business Tools to Balance Digital Marketing. Craft a Kick-Ass Ecommerce Page. Five Ways You’re Using Social Media Incorrectly.

Social media is a crucial aspect to promoting a business or organization efficiently and effectively.

Five Ways You’re Using Social Media Incorrectly

So many businesses benefit greatly from correctly using social media management services, but on the contrary, many businesses and organizations use social media incorrectly. 5 Free Business Tools to Balance Digital Marketing. Finding the perfect balance of analytical tools and platforms for your business may seem like a daunting task, but not anymore, with FREE business tools to help your company succeed.

5 Free Business Tools to Balance Digital Marketing

With hundreds of products and services to choose from, some of the best, and free, tools may be overlooked.Read on to learn how to get the most information from these free business tools: 1. Google Analytics Google offers afree version of Google Analytics. Craft a Kick-Ass Ecommerce Page. Are you looking to generate the most revenue you can with your ecommerce page?

Craft a Kick-Ass Ecommerce Page

Crafting the best Ecommerce page on the web will surely get your business noticed for the right reasons. Ecommerce website developmententails some SEO tactics, user-friendly navigation and design, and clear purchase pathways. Continue reading on to learn a few tactics to craft a kick-ass ecommerce website. Clear Product Information. 3 Characteristics of a Great Digital Marketing Agency. Why your business should be using Google AdWord. 3 Characteristics of a Great Digital Marketing Agency. Choosing a digital marketing agency to enhance your business is vital in today’s technical world.

3 Characteristics of a Great Digital Marketing Agency

It’s necessary to pick the right digital marketing agency to help you reach your short term, and long term business goals. While making this decision, you must look for specific characteristics in a digital agency to be ensured that it is the right fit for your business. Here are three important characteristics to keep in mind when hiring a digital marketing agency: 1. Why your business should be using Google AdWords. Are you looking for quick and effective SEO results to better grow your business online?

Why your business should be using Google AdWords

Google AdWords was designed with this concept in mind. Using Google AdWords for your business will have a positive effect on your rankings because Google will reward and prioritize your website for using their own personal platform and features. Utilizing Google AdWords is also budget friendly because you decide your what your daily spend is.

Google AdWords, not only improves your search ranking, but it will help you choose which keywords and ad text are the most effective. Building a Social Media Strategy that Works. Craft the Perfect Email Marketing Campaigns to Attract the Right Customers! Building a Social Media Strategy that Works. Social media is one of the most influential tools to market your business.

Building a Social Media Strategy that Works

Using it correctly will immensely strengthen your business as a whole, but you will also make a deeper connection with customers. With the endless amounts of social media services there are many ways to promote your company, however not all of them are effective. It can be confusing figuring out which social media service will be most effective to promote your company, which is why Kirk Communications, a social media management company, wants to help you with all of your online communications. One of the biggest mistakes is when companies are focusing on all of the social media platforms. Craft the Perfect Email Marketing Campaigns to Attract the Right Customers! Catch your audience’s attention!

Craft the Perfect Email Marketing Campaigns to Attract the Right Customers!

Kirk, as a website design and development company, understands how design can impact your target markets attention and decisions, that is why crafting the right email campaign is key to attracting the right customers for your company. Not all companies can dedicate the time necessary to design, organize or write the ideal email campaign. If that is the case, we suggest keeping it simple but effective by using email marketing campaign services, such as Constant Contact, VerticalResponse, Benchmark Email and more! There are many aspects to keep in mind before blasting an email to engage target market readers. There’s no perfect “email template” which will get you automatic responses, but there are definitely some marketing secrets when using an email campaign management tool.

5 Reasons Why Your Company Needs a Mobile App! Its Engagement Season – Social Media Engagement That Is! 5 Reasons Why Your Company Needs a Mobile App! Companies cannot have a mobile marketing strategy that is stagnant.

5 Reasons Why Your Company Needs a Mobile App!

In this rapidly growing digital age, where mobile-friendly websites are a must, it is vital to be one step ahead of your competition. More and more small to medium sized businesses have been placing their budget towards mobile application development to better serve customers in the digital marketplace. It is time to go beyond your mobile website design and start planning for a dedicated mobile app for your company. Today, smartphone owners spend an average of 3 hours a day on their phones, and about 90% of that time is using apps—leaving only 10% of that time surfing the internet.

Its Engagement Season – Social Media Engagement That Is! Social media has easily become one of the forefronts of digital marketing.

Its Engagement Season – Social Media Engagement That Is!

The versatility of social media and the number of platforms makes it easy to incorporate throughout your business’s digital strategy. So, once you take the plunge and create social media accounts for your company, what’s next? Grow Your Business Online with Facebook and LinkedIn Groups. Own your Domain Before Your Competitors Do. Grow Your Business Online with Facebook and LinkedIn Groups.

Regularly posting on your company’s social media accounts can be extremely beneficial to your fans and follower base, but what if I told you that you could amplify your reach, leading to optimal end results for your company? Going beyond your Company Facebook and LinkedIn feeds to a bigger audience is powerful for your brand and engagement. Facebook Groups and LinkedIn Groups have been recently discovered be beneficial to, and used by, multiple companies.

Groups can range from company fan pages to peers who share the same interests or hobbies. Own your Domain Before Your Competitors Do. Just because you purchased a domain name does not necessarily mean that you own it. Domain names are used to identify one or more IP address that is typed into the URL search bar. Companies have the ability to purchase multiple domain names, often relating to competition or services, and repoint the URL to point to their own website — this is why you should buy relating domain names before your competitors do! By owning multiple domains you will increase the overall traffic to your website and have higher visibility on search platforms. For example, Kirk’s domain name is kirkcommunications.com. Since Kirk Communications owns that web domain, no other business can use it. Is Your Digital Strategy Generating Qualified Leads?

Optimize your Social Media Accounts. Optimize your Social Media Accounts. Social Media is an important component any digital marketing strategy, but are you utilizing your social media accounts to their fullest potential? Social Media Optimization (SMO) is a growing technique in social media optimization services that is showing fast results. The purpose of your company’s social media accounts is to attract visitors to your website and/or location. Successfully advertising on Facebook and other social platforms requires more than just posting relatable content. In order to effectively achieve social media optimization, I’ve compiled the most important techniques to optimize your social strategy plan: Proof is in the Numbers Most social media accounts, like Facebook and Twitter, have their own analytical platforms to help you gain insight on your accounts’ performances.

Make it Shareable. Is Your Digital Strategy Generating Qualified Leads? Having hundreds, or even thousands of social media follower, likes, retweets, comments, etc. is great — but are these users part of your target audience? Will these “likes” lead to conversions? You need to make sure you’re reaching the right people. Optimize your Social Media Accounts. Mobile-Friendly Websites, a Necessity for 2016. Quick Guide to Improve Your Search Ranking. Quick Guide to Improve Your Search Ranking. We already know that Google ranks webpages based on a whole slew of different factors… Exactly what these factors are however, is a bit of a trade secret.

We just so happen to have the skinny on a number things that contribute to your search ranking. There are over 12 billion Google searches a month, and its no surprise that pages in the number one spot get 91.5% of that traffic. Mobile-Friendly Websites, a Necessity for 2016. Quick Guide to Improve Your Search Ranking. 3 Reasons Your Company Needs to Start Blogging Yesterday. 3 Reasons Your Company Needs to Start Blogging Yesterday. SEO Mysteries — Still Uncracked. SEO Mysteries — Still Uncracked. Will the mystery surrounding back linking echoes ever be solved? What are the effects of removing back links and how does it impact search ranking in Google? For this week’s SEO Mystery, we decided to research how the “backlink echoes” or “backlink ghosts” have been a particularly tricky mystery that no SEO company expert has been able to definitively crack. In a recent study, Rand Fishkin, the founder of Moz, performed an experiment to tackle Backlinking echo effects. Fishkin chose a website that was ranked #31 on Google and created 22 backlinks pointing to the low ranking site.

The original #31 ranked website quickly bumped to #1—he then removed all 22 backlinks. SEO Mysteries Cracked: Google’s Ranking #0. SEO Mysteries Cracked: Google’s Ranking #0. Every website owner and website design and development company alike will agree that being ranked #1 in terms of search on Google is the highest achievable position, right? Wrong. What if I told you that Google’s #1 ranking is not in fact the top spot? Google’s position “number zero”, also known as Rich Answers, is a feature that has been rapidly increasing in popularity and use in recent years. SEO Mysteries Cracked PART 1. SEO Mysteries Cracked PART 1. What happens when a local website design and development company puts Search Engine myths to the test… Mobile Friendly Websites Prevail In Local SEO Rankings. Mobile Friendly Websites Prevail In Local SEO Rankings. How to Get Customers to Review Your Business in 5 Steps. Online business reviews have become the cornerstone of consumer decision-making.

A recent study revealed that 90% of consumers agree that a positive online review will influence their buying decision, and 86% said the same about negative reviews. Positive and plentiful reviews have also been proven to build trust in a brand and boost local SEO. It’s important not to shy away from the review process in fear that you’ll receive a negative review. You can’t make a bad review dissapear, so the best way to combat it is to overshadow it with positive reviews. The bottomline: encourage happy customers to write reviews, here’s how: 1. 2. 3. 4. 5. Remember, not every happy customer will go through the trouble of writing a review, so make the process quick and simple to increase the odds, and ask away!

Local SEO Rankings are Affecting Your 2016 Sales

Local SEO Rankings are Affecting Your 2016 Sales. Whether you are a small business, ecommerce website, or an international brand, digital consumer trends are evolving and affecting your sales. Recent studies reveal that when preparing to make a major purchase costing $500 or more, 80% of consumers start their search process online from home (a steep increase from 20% in 2014) and spend an average of 79 days gathering information before making a their final decision and purchase (BusinessWire). Hacked: Panama Papers Leaked Due to WordPress Vulnerability. You may have heard about it in the news recently — the scandal that’s making headlines, deemed the largest online information leak in history; the Panama Papers. If you haven’t heard about it, here’s an overview: Mossack Fonseca, a Panamanian law firm, got hacked through their WordPress website. 2.6 terabytes of data including 11.6 million files were exploited — they revealed details of offshore shell companies participating in fraud, drug trafficking, tax evasion, and more.

Mossack’s email accounts were also linked to the hacked server, revealing even more insider and private information. The identities of wealthy shareholders and directors were also exposed. There were multiple reasons why hackers were able to pull off this leak with ease. Get Control Over Your Digital Assets in 3 Simple Steps. A digital asset is any online entity that you’ve invested time and/or money into and expect a result from. Ultimate Combo for Customer Engagement. Local SEO & Social Media : Ultimate Combo for Customer Engagement.

Don’t Buy Local SEO Services Until You Ask These 5 Questions

Don’t Buy Local SEO Services Until You Ask These 5 Questions. 7 Website Hurdles to Resolve for Kick-Ass Local SEO Performance. 5 Reasons Local SEO is More Important Than SEO.