Valley Motor Group, Ford, BMW, FPV, Honda, Chrysler Jeep Dodge, Great Wall Motors, Kia, Dealers - Traralgon, Morwell, Moe, Gippsland, Melbourne (LMCT 7325) - Welcome. How to Improve Customer Relations in a Car Dealership. Inside Secrets: How Car Dealers Think. Three decades ago, renowned sales trainer Zig Ziglar walked into a Dallas car dealership to buy a Cadillac DeVille.
He was greeted by master car salesman Chuck Bellows. The occasion may represent one of the greatest selling matchups of all time. As he recalled in his best-selling book, 'Zig Ziglar's Secrets of Closing the Sale,' the pair sparred at length over the value of Ziglar's trade-in and what he would have pay to get his new car. In the end, Ziglar got the price he wanted, but not before dissecting and savoring each of Bellows' perfectly executed selling and closing techniques. Years later, he devoted an entire chapter of his book to his encounter at the car dealership. Although consumers now have access to pricing and rebate data that no buyer had in the 1970s, few car shoppers have Ziglar's knowledge of the selling process.
Their advice: Choose a good car dealership. Sales data shown is of top 20 selling cars and trucks as compiled by Autodata Corporation. How to Be a Good Car Salesman: 7 Steps. Edit Article Edited by Richie W, Tamanna, Anson S, Maluniu and 20 others There are two main things you need to focus on when selling cars: Personality and Process.
The personality has already been spotted by your sales manager which is why you were offered the position. With a little practice and planning, you can get the Process locked down too! Ad Steps 1Welcome the customer. 7So you have now sealed the deal, shaken hands, taken deposit, signed paperwork, all you have to do is arrange a collection date and stick to it, always staying in contact to prevent any problems. Tips If business is slow, pick up the phone. Characteristics of a Good Car Salesperson by Renee Garrison. Renee Garrison's image for: "Characteristics of a Good Car Salesperson" Caption: Location: Image by: Good salespeople come in all shapes and sizes, but certain stereotypes surround salespeople in various fields of selling.
This is a shame, really, because car sales personnel provide an important function in society and the vast majority of them are honest, above board professionals just doing their best to make an honest living and meet the sales goals established for them by their managers. If you've found a good car salesperson, hang onto them! Word of mouth is a good way to begin your search for a car salesperson.
Car dealerships vary greatly in their offerings and the size of their business. Don't hesitate to talk with salespeople at several dealerships. Research your dealership and the dealer on the Internet. A good car salesperson knows the product. 4 Core Characteristics of the Top Used-Car Dealer. There are thousands of miles between the Keyes Automotive Group in Van Nuys, Calif., and the Serra Automotive Group in Birmingham, Ala.
But the one thing these two dealership groups have in common — and 123 other dealership groups from Maine to Malibu — was their membership in last year’s Auto Remarketing feature “The Top 125 Used Car Dealer Groups.” Similarly, this year Auto Remarketing looks at high-ranking dealers and dealer groups in its “The Best in Pre-Owned Performance” feature, which includes top performers from coast-to-coast and everywhere in between.
These rankings are certainly important, but they are not the only ways to evaluate or measure a top-rated used-car dealer group. Looking at this group another way, we found four characteristics or elements critical and common to all of these top dealerships. They are: The Product AssortmentThe Culture of The Dealership Customer Service Re-Defined Innovative Processes and Technologies Let’s look into these characteristics further 1. 3 Must-Have Traits For Your Dealership’s Next Hire. How do I hire great car salesmen?
It’s a question that has plagued sales managers and GM’s for years, but it mostly goes unanswered. The problem is twofold. One, no one grows up dreaming of being a car salesman. You will never interview a candidate who says “I knew I wanted to sell cars when I was a kid and I saw that man in the three piece suit sell my dad his El Camino.” The other obstacle you have to overcome is that there is an unjustified stigma associated with selling cars.
So how can your dealership find the highest quality salespeople and keep them around? I can’t stress this enough. They will find a carThey will be treated fairlyYou will work for them If you can’t provide this for your customers, you’re not doing your job. What’s their first impression like? Turnover at dealerships is awful. Are they on time and well groomed?