6 precautions every social media professional must take. The new nightmare for brand marketers is commonly referred to as #socialmediafail—putting out the wrong message, through inadvertence or ignorance, in social media channels.
It makes the blood of any marketer or PR professional run cold just thinking of the social media crises that can occur as a result of one errant tweet. In college, I majored in radio. Back in the days vinyl still ruled, the common nightmare was failing to put the needle on the record resulting in dead air. Another waking dread was leaving the microphone on and unknowingly uttering one of George Carlin’s Seven Words.
Like the dead air of my radio past, misguided and often offensive or accidental tweets, Facebook posts, Reddit posts, and so on, keep folks like me up at night—on a regular basis. TOP 6 Social Media Measurement Tools #SocialMedia. TOP 6 Social Media Measurement Tools TOP 6 Social Media Measurement Tools #SocialMedia Social media measurement is quite immature, just as Web analytics was back in the mid-1990s.
8 Top Twitter Track Tools to Organize the People You Follow. The proliferation of tools created to support Twitter is astounding due to the early adoption and usage of the Twitter API by developers worldwide.
While there are plenty of web applications to choose from to analyze and visualize your activity with Twitter, the Twitter tracking apps that help you manage all of your friends and followers with ease are indispensable. Here’s a rundown of eight of the best Twitter tracking apps to help you keep track of your friends and followers, and decide among them who are adding value to your usage of one of the world’s most popular social networking tools. TwitterKarma While it may not win awards for its aesthetics, Twitter Karma makes up for its simple design by providing a quick solution to see all of your friends and followers sorted in a variety of ways.