REGARDS SUR LE NUMERIQUE: Blog - Jean-Baptiste Roger : « La bataille du design est encore largement à mener » RSLNmag est édité par Microsoft et se consacre à l’analyse et au décryptage du monde numérique.. A l'occasion du festival Futur en Seine 2011, qui met en avant les acteurs du numérique franciliens, nous vous proposons un entretien avec Jean-Baptiste Roger, conseiller en charge du numérique à la région Ile-de-France et co-fondateur de La Cantine, pour faire un point sur la situation du design en France et de la « French Touch » à l'international.
RSLN : Quelle est la situation actuelle du design en France ? Pourquoi est-il important de soutenir cette discipline et de chercher à la développer ? Jean-Baptiste Roger : En matière de Design, nous sommes à un moment paradoxal. Jamais sans doute le mot n’a été plus utilisé, mais dans les faits, la compréhension du design demeure floue et essentiellement comprise dans une dimension strictement esthétique qui n’est qu’un des aspects.
Le Design est pour nous une partie intégrante et initiale de la création d’un objet ou d’un service. Les Japonais portent une grande attention aux projets français. La comparaison avec d’autres pays est délicate. Magazine webdesign et blog collaboratif - Blog Du Webdesign. 25 reasons why I'll leave your website in 10 seconds. What makes people press the back button, shortly after visiting your website? Why do they bail out so quickly? And what can you do about it? I’ve been thinking about this and realised that there are many more negative factors than I’d originally anticipated. Taken at individual level some of these factors might not be enough to make visitors back out, but when combined together they may give off entirely the wrong impression.
It’s not easy to create a beautiful, brilliant user experience, and the reality is that most sites have issues of one kind or another. Let’s start with the truly horrific… 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. There are all kinds of other factors as to why people will leave a website before they've really visited it. [Image by Nicholas Smale via Flickr, various rights reserved] 10 essential tips for your company’s web design project. Joe Griffin has served as the co-founder and CEO at iAcquire, a digital marketing firm, since 2008. Re-launching a website is a massive, multi-layered task for any business. You have make decisions not only about design and branding — a re-launch requires a seemingly endless checklist of tasks: benchmarking, content strategy, audience research, SEO, back-end hosting … the list goes on.
Plus, as a business every decision is hinged on ROI: What impact will the remodeled website have on your business’ traffic, engagement, and conversion? Your business’s flaws and weak links are often exposed when it comes time to reinvigorate your web presence. Whether this comes in tandem with an organizational restructure, a change in services or products, a reinvigorated brand strategy, or simply after realizing that your current website is not converting customers at the level you’d like, every business should re-convene on their web strategy at least every few years. 1. Ask each group similar questions: Landing Page Testing: How to test and what to test | The Adventures of PPC Hero® What’s the Difference Between UI and UX? Nowadays, the term UI and more recently, UX, are commonly used in the web designing industry although many people often wonder whether they really mean two different things. Yes, there is a big difference between the two. Putting it simply, the UI (User Interface) provides the front screens for a website while the UX (User Experience) provides the feeling or experience to the user during site navigation.
Let us look at both these web designing areas in more detail. Related posts: Description of UI and UX with an Example UI is one element of a website that enables interaction between human users and computers. Application of UX to Business Website owners can apply UX to get their message across to users and make a convincing call to action such as buying a product online or sharing content on social networks. Sample Websites with Excellent UX Some websites that have given sufficient thought and creative focus to UX are ZenDesk, Basecamp and MailChimp. . — Graphic Mania Editorial.
Cameron Chapman - Noupe Design Blog. Il ne faut pas prendre des gens pour des cons mais ne jamais oublier qu’ils en sont. Ça a été dur. Ça a été dur de regarder cet homme appuyer avec son gros doigt gras, 5 LONGUES fois de suite, sur l’écran du Mac Book Air pour lancer la vidéo Youtube car il croyait que c’était un iPad. Ça été dur de lire les centaines de feedbacks sur un de nos sites de streaming qui disent explicitement que nos utilisateurs ne comprennent pas que notre site n’est pas megavideo, purevid et rutube mais qu’il ne fait que faire des embeds. Ça a été dur de mettre en œuvre ces dizaines de tests ergonomiques ou chaque candidat regardait l’écran avec PEUR. Oui, de la peur. Ça a été dur d’entendre ce retour sur un design qui nous disait “j’ai pas osé cliqué, j’avais pas confiance, je savais pas si c’était une pub.
Ça a été dur de faire ces formations en voyant ces gens ignorer le même avertissement, ne lire aucun texte, fermer au bout de 2 secondes un site qui mettait 2,5 secondes à se charger car ils croyaient qu’il ne marchait pas. Bienvenue Sam. Mais la vérité, c’est que vous êtes une minorité. The Latest Trends in Web Design | Web Design. Predicting the evolution of web design is like trying to milk a male goat.
Despite ever-changing design trends and techniques, purists and idealists maintain that the principles of great design are timeless. This is true to an extent, but the recent rapid and consistent development of the Internet across many dimensions and in diverse ways has to be taken into account. The Internet has provided us with such a huge platform to innovate and break design barriers; it allows the designer to apply variations and to slightly modify existing trends in order to make their mark. Global access to every kind of tool and technique is at the heart of this creative revolution, allowing designers from all over the world to explore new possibilities.
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