Career Management Tip: Blogging for your career by JenArmitstead. Using Blogs to Enrich Your Scientific Career « Ben Young Landis. On Monday, February 13, 2012, I will once again have the pleasure of visiting the University of California-Davis graduate student seminar, “Translating Research Beyond Academia: Communication Strategies”. Here are my notes for the session. Updated 2/13/2012. Why Communicate Science?
Because it’s fun.Because it’s fun when your parents actually understand what the heck you do/want to do for a living.My take: Publishing your findings is one thing, but it’s just as important to clearly and effectively convey the significance of your research to your dean, a reporter, a senator or a stranger at a party. Simply put, the more people who know the implications of your research, the more opportunities may come for collaboration, funding, influencing public policy and improving societal awareness of science. ( Why Learn How to Use Blogs Communicate your research to the public Interact with others in your academic field.
Free Professional Blogger Templates. How to Use Blogging as a Marketing Tool - Do Your Job Better. By Russell S. Powell When campus marketing officers talk about social networking, most of the conversation tends to focus on how to employ Facebook or YouTube. The less-than-poetic-sounding "Web log" typically gets overlooked. Yet blogs can be the very vehicle public-relations officers are seeking to take advantage of social-networking sites. Make no mistake: A good blog requires a lot of planning, hard work, and research. It must be well written by someone who has mastered the form. But a blog can draw attention to something you're trying to promote with greater ease, and more depth, than a press release. Facebook has marketers drooling over its merchandising potential, and it may have particular utility in higher education in recruitment or as a way to enhance alumni-relations programs.
A blog can be an effective way to bridge the space between product and consumer via entertaining and educational content. The key is to make blog posts interesting and timely—not as easy as it sounds. Prolific Living: Smart Habits for Rich Living. UNN.