Whitepapers
Get flash to fully experience Pearltrees
Knowledge Storm
TechTarget provides IT professionals and buyers with the information they need to perform their jobs -- developing strategy, researching products, managing IT projects and making cost-effective IT purchase decisions. TechTarget provides IT marketers with targeted, qualified communities of IT buyers by publishing media that deliver measurable ROI, generate leads, shorten sales cycles and help grow revenues.
Through this company you can spread your whitepapers around the world by Apr 14
7 Reasons You Should Launch White Papers Like Products Product launches can be incredibly powerful tools for uniting an organization. Have you considered launching your white papers like products? Product launches:
WhitePaperSource - The source for writing and marketing white pa
Using Blogs to Promote Your White Papers
You can use a blog to trumpet your opinions, write reviews of events and keep a personal—and very public—diary. Blogs can also tell readers about your latest, greatest white paper—if you know how to do it right. Want a tip? Whet your readers’ appetites. “A blog can be used to build anticipation,” says Denise Wakeman, an online marketing advisor who specializes in business blogging and is founder of the Biz Tips Blog . “By writing blog posts before your white paper is even published, you can start exploring the theme of the paper in your blogs.
Using Facebook for Business Networking
By now you’ve heard about Facebook , the ultra-popular social networking site that boasts 150 million members. But did you know it’s also a very powerful business networking site? You can connect with legions of people in any industry organized by city, workplace, school and region.Many white paper marketers swear by the latest online marketing methods. They think an eye-catching online ad or a persuasive email captures customers best. A successful marketing firm, however, has learned that an “old-school” method can do the job better. MarketSense ( www.market-sense.com ), a 20-year-old business-to-business marketing agency based in Burr Ridge, Illinois, specializes in generating qualified sales leads for its clients. The full-service firm gets impressive results with precisely targeted direct mail. Yes, good old-fashioned mail.
Case Study: “Old-School” Marketing Gets Results
Have you seen any of the commercials for the Dyson vacuum cleaner? In these segments, founder James Dyson demonstrates the unique properties of their Root Cyclone technology and why it is a better path to a cleaner carpet. In my opinion, it is possible to use a white paper to both educate a reader while explaining how a branded solution solves a specific business problem.
White Paper Education vs. White Paper Selling
Free Business, Computer, Engineering and Trade Magazine Subscrip
Free Trade Magazine Subscriptions & Technical Document Downloads Browse through our extensive list of free Business, Computer, Engineering and Trade magazines, white papers, downloads and eBooks to find the titles that best match your skills; topics include management, marketing, operations, sales, and technology. Simply complete the application form and submit it. All are absolutely free to professionals who qualify.NetLine's TradePub.com, the core of NetLine's network which was established in 1994, has come to be known as an industry icon that originated as the first online subscription site for B2B magazines. Today, NetLine's TradePub.com has expanded to include a powerful international network of more than 15,000 partner sites. Our partner program is designed to make every corner of your online world a potential revenue generator, and you'll fully benefit from RevResponse.com , our innovative portal that will deliver you the tools to make it happen. As a partner you'll become an integral part of the network , providing an exciting new way to generate revenue while providing your users with something of real and tangible value.
